Arctic Wolf vs Sophos MDR:Which is more popular?
In September 2026, Arctic Wolf had more branded searches than Sophos MDR among managed detection and response platforms worldwide. Arctic Wolf had about 90,500 branded searches, while Sophos MDR had 2,900. Arctic Wolf made up 86.7% of all managed detection and response platform searches we track, and Sophos MDR accounted for 2.8%. When we asked ChatGPT and Google AI Overviews about managed detection and response platforms, Arctic Wolf and Sophos MDR each appeared in three of the five answers. Sophos MDR was mentioned before Arctic Wolf in every answer.
Who do people search for more?
Arctic Wolf, about 31 searches for every 1 for Sophos MDR
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
Sophos MDR, named ahead of Arctic Wolf in every answer
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Top managed detection and response platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Arctic Wolf and Sophos MDR were each mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Sophos MDR was listed before Arctic Wolf in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Sophos MDR1st
CrowdStrike2nd- Arctic Wolf3rd
Huntress4th
Red Canary5th
Expel6th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- CrowdStrike5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Arctic Wolf3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Sophos MDR3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Huntress2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Red Canary1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Expel1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about managed detection and response platforms
5 answers
Asked ChatGPT
“Which managed detection and response platform should I use?”
Asked ChatGPT
“What are the best managed detection and response platforms?”
Asked ChatGPT
“What's the best managed detection and response platform for a small security team?”
Searched Google, AI Overview
“managed detection and response”
Searched Google, AI Overview
“managed threat detection”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Arctic Wolf or Sophos MDR more popular in search?
This chart shows how often people search Google for Arctic Wolf and Sophos MDR by name. Each line represents a brand's share of searches for all six managed detection and response platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Arctic Wolf, Sophos MDR. The figures are in the table below the chart.
View monthly share of searches table
| Month | Arctic Wolf | Red Canary | Sophos MDR | Huntress | CrowdStrike | Expel |
|---|---|---|---|---|---|---|
| Oct 2025 | 85.5% | 7.7% | 2.8% | 1.9% | 1.5% | 0.51% |
| Nov 2025 | 87.8% | 6.5% | 2.3% | 1.6% | 1.5% | 0.34% |
| Dec 2025 | 88.4% | 6.5% | 1.9% | 1.5% | 1.3% | 0.39% |
| Jan 2026 | 87.7% | 6.5% | 2.3% | 1.6% | 1.5% | 0.39% |
| Feb 2026 | 87.8% | 6.5% | 1.9% | 1.9% | 1.5% | 0.39% |
| Mar 2026 | 87.1% | 6.4% | 2.9% | 1.9% | 1.3% | 0.48% |
| Apr 2026 | 83.3% | 9.1% | 3.3% | 2.3% | 1.5% | 0.55% |
| May 2026 | 87.6% | 6.5% | 2.3% | 1.9% | 1.3% | 0.39% |
| Jun 2026 | 85.7% | 7.7% | 2.7% | 2.2% | 1.2% | 0.44% |
| Jul 2026 | 84.9% | 7.6% | 3.3% | 2.2% | 1.4% | 0.56% |
| Aug 2026 | 87.7% | 6.4% | 2.3% | 1.9% | 1.2% | 0.42% |
| Sep 2026 | 86.7% | 6.3% | 2.8% | 2.2% | 1.6% | 0.44% |
How has the Arctic Wolf and Sophos MDR comparison changed over the last 12 months?
3 findings
- Arctic Wolf was ahead of Sophos MDR in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Arctic Wolf’s share of searches among managed detection and response platforms worldwide moved from 85.5% to 86.7%, and its estimated monthly branded searches moved from 110K to 90.5K.
- Across the 12 months ending September 2026, Sophos MDR’s share of searches among managed detection and response platforms worldwide held steady at 2.8%, and its estimated monthly branded searches moved from 3.6K to 2.9K.
How did search popularity change for managed detection and response platforms worldwide in September 2026?
2 changes
In September 2026, Arctic Wolf lost share of searches among managed detection and response platforms worldwide, from 87.7% to 86.7%.
Estimated monthly branded searches for Sophos MDR worldwide fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Arctic Wolf’s and Sophos MDR’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Arctic Wolf
1 branded search term
- arctic wolf
Sophos MDR
1 branded search term
- sophos mdr
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