Brandwave

Arc'teryx vs Rab:Which is searched more?

In September 2026, Arc'teryx had more branded searches than Rab among outdoor clothing brands worldwide. Arc'teryx was estimated to have 2.2M branded searches compared to Rab’s 368K, and held a 21.6% Share of Search versus Rab’s 3.5%. These are worldwide searches for English-language branded terms.

Share of Search among outdoor clothing brands worldwide in September 2026Which is more popular in search, Arc'teryx or Rab?
Arc'teryx21.6%2.2M searches
vs
Rab3.5%368K searches

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Which is more popular in search, Arc'teryx or Rab?

Compare the outdoor clothing brands people buy jackets, layers and adventure gear from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Arc'teryx and Rab among outdoor clothing brands worldwide, by month

Share of Search by month for Arc'teryx, Rab. The figures are in the table below the chart.

View monthly share of search table
MonthThe North FacePatagoniaArc'teryxKathmanduRabColumbiaMacpacMons RoyaleIcebreaker
Oct 202544.5%27.2%18.2%4.5%2%2.4%0.9%0.18%0.15%
Nov 202549.6%22.3%18.2%3.7%1.6%3.3%0.9%0.15%0.15%
Dec 202547%21.1%21.1%4.3%1.6%3.6%1%0.17%0.17%
Jan 202644.8%24.6%20.1%4%2.2%2.8%0.99%0.2%0.24%
Feb 202641.6%28%18.7%4.6%3.1%2.5%1.1%0.23%0.19%
Mar 202635.7%32%17.5%7.9%2.9%2.1%1.6%0.32%0.17%
Apr 202631.9%32.1%17.6%9.6%3.5%2.4%2.4%0.32%0.21%
May 202636.5%30%16.4%9%3.3%2%2.2%0.3%0.2%
Jun 202631.2%31.4%17.2%11.5%3.5%2%2.8%0.31%0.21%
Jul 202636.3%29.9%16.3%9%4%1.9%2.2%0.3%0.2%
Aug 202637.2%27.8%18.6%8.4%3.7%2.1%1.7%0.34%0.18%
Sep 202639.2%26.4%21.6%5.3%3.5%2.4%1.3%0.26%0.17%

How has the Arc'teryx and Rab comparison changed over the last 12 months?

  • Arc'teryx was ahead of Rab in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Arc'teryx’s estimated Share of Search among outdoor clothing brands worldwide moved from 18.2% to 21.6%, and its estimated monthly branded searches moved from 2.7M to 2.2M.
  • Across the 12 months ending September 2026, Rab’s estimated Share of Search among outdoor clothing brands worldwide moved from 2% to 3.5%, and its estimated monthly branded searches moved from 301K to 368K.

How did search popularity change for outdoor clothing brands worldwide in September 2026?

  1. In September 2026, Arc'teryx gained estimated Share of Search among outdoor clothing brands worldwide, from 18.6% to 21.6%.

  2. Estimated monthly branded searches for Rab worldwide rose 22.3% over 12 measured months, from 301K to 368K in September 2026.

Other head-to-heads among outdoor clothing brands

How each brand is measured

Brandwave collects information about searches that people make online using Arc'teryx’s and Rab’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Arc'teryx

1 branded search term

  • arcteryx

Rab

1 branded search term

  • rab

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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