Applitools vs Testim:Which is more popular by branded search?
In August 2026, Testim had more branded searches than Applitools among AI testing tools worldwide. Testim was estimated to have 5.4K branded searches compared to Applitools’ 3.6K, and held a 2% Share of Search versus Applitools’ 1.4%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Applitools or Testim?
Compare the tools that write and run software tests with AI. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Testim, Applitools. The figures are in the table below the chart.
View monthly share of search table
| Month | Meticulous | Mabl | Testim | Applitools | QA Wolf |
|---|---|---|---|---|---|
| Oct 2025 | 90.1% | 3% | 3.6% | 2% | 1.3% |
| Nov 2025 | 90.1% | 3% | 3.6% | 2% | 1.3% |
| Dec 2025 | 89.7% | 3% | 3.6% | 2.4% | 1.3% |
| Jan 2026 | 89.9% | 2.4% | 3% | 3.6% | 1.1% |
| Feb 2026 | 87.7% | 3.5% | 4.3% | 2.9% | 1.6% |
| Mar 2026 | 88.9% | 3.6% | 3.6% | 2.4% | 1.6% |
| Apr 2026 | 87.4% | 3.5% | 4.3% | 2.9% | 1.9% |
| May 2026 | 90.4% | 3% | 3% | 2% | 1.6% |
| Jun 2026 | 90.4% | 3% | 3% | 1.6% | 2% |
| Jul 2026 | 92.1% | 2.5% | 2.5% | 1.6% | 1.3% |
| Aug 2026 | 93% | 2.5% | 2% | 1.4% | 1.1% |
| Sep 2026 | — | — | — | — | — |
How has the Applitools and Testim comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Applitools took it in January 2026, Testim took it in February 2026.
- Across the 11 months ending August 2026, Applitools’ estimated Share of Search among AI testing tools worldwide moved from 2% to 1.4%, and its estimated monthly branded searches moved from 6.6K to 3.6K.
- Across the 11 months ending August 2026, Testim’s estimated Share of Search among AI testing tools worldwide moved from 3.6% to 2%, and its estimated monthly branded searches moved from 12.1K to 5.4K.
How did search popularity change for AI testing tools worldwide in August 2026?
2 changes
Estimated monthly branded searches for Testim worldwide fell 55.4% over 11 measured months, from 12.1K to 5.4K in August 2026.
Estimated monthly branded searches for Applitools worldwide fell 45.5% over 11 measured months, from 6.6K to 3.6K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Applitools’ and Testim’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Applitools
1 branded search term
- applitools
Testim
1 branded search term
- testim
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.