AppFollow vs AppTweak:Which is more popular by branded search?
In August 2026, AppTweak had more branded searches than AppFollow among app store optimization platforms worldwide. AppTweak was estimated to have 12.5K branded searches compared to AppFollow’s 8.3K, and held a 10.3% Share of Search versus AppFollow’s 6.8%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, AppFollow or AppTweak?
Compare tools that track app-store visibility and help teams improve organic app discovery. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for AppTweak, AppFollow. The figures are in the table below the chart.
View monthly share of search table
| Month | Sensor Tower | AppTweak | AppFollow | MobileAction | App Radar |
|---|---|---|---|---|---|
| Oct 2025 | 69.7% | 12.3% | 7.7% | 5.1% | 5.1% |
| Nov 2025 | 67.9% | 14.6% | 7.6% | 5% | 5% |
| Dec 2025 | 69% | 14.6% | 6.2% | 5.1% | 5.1% |
| Jan 2026 | 71.5% | 12.4% | 6.5% | 5.2% | 4.4% |
| Feb 2026 | 67.5% | 14.3% | 9.2% | 5% | 4% |
| Mar 2026 | 69.2% | 14.7% | 7.8% | 4.2% | 4.2% |
| Apr 2026 | 67.4% | 14.3% | 9.2% | 4.9% | 4.1% |
| May 2026 | 69.6% | 12.2% | 7.8% | 6.2% | 4.2% |
| Jun 2026 | 74.6% | 10.4% | 6.8% | 4.5% | 3.7% |
| Jul 2026 | 70.7% | 12% | 7.9% | 5.2% | 4.2% |
| Aug 2026 | 74.7% | 10.3% | 6.8% | 4.5% | 3.6% |
| Sep 2026 | — | — | — | — | — |
How has the AppFollow and AppTweak comparison changed over the last 12 months?
3 findings
- AppTweak was ahead of AppFollow in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, AppFollow’s estimated Share of Search among app store optimization platforms worldwide moved from 7.7% to 6.8%, and its estimated monthly branded searches moved from 8.2K to 8.3K.
- Across the 11 months ending August 2026, AppTweak’s estimated Share of Search among app store optimization platforms worldwide moved from 12.3% to 10.3%, and its estimated monthly branded searches moved from 13.1K to 12.5K.
How did search popularity change for app store optimization platforms worldwide in August 2026?
2 changes
In August 2026, AppTweak lost estimated Share of Search among app store optimization platforms worldwide, from 12% to 10.3%.
In August 2026, AppFollow lost estimated Share of Search among app store optimization platforms worldwide, from 7.9% to 6.8%.
How each brand is measured
Brandwave collects information about searches that people make online using AppFollow’s and AppTweak’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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