Appcast vs Joveo:Which is more popular?
In September 2026, Joveo had more branded searches than Appcast among recruitment marketing platforms worldwide. Joveo had about 14,800 branded searches, while Appcast had 2,900. Joveo made up 8.6% of all recruitment marketing platform searches we track, and Appcast accounted for 1.7%. When we asked ChatGPT and Google AI Overviews about recruitment marketing platforms, Appcast appeared in three of the five answers and Joveo in two. Joveo was mentioned before Appcast in two out of three answers that named either.
Who do people search for more?
Joveo, about 5 searches for every 1 for Appcast
Who does AI mention more?
Appcast, mentioned in 3 of 5 answers, Joveo in 2
Who does AI recommend more?
Joveo, named ahead of Appcast in 2 of 3 answers
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Top recruitment marketing platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Appcast was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Joveo was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Joveo was listed before Appcast in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Phenom1st
Beamery2nd
Teamtailor3rd- Joveo4th
- Symphony Talent5th
- Appcast6th
iCIMS7th
SmartRecruiters–
Clinch–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Phenom5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Teamtailor4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Beamery4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Appcast3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- iCIMS2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Joveo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Symphony Talent2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- SmartRecruiters0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Clinch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about recruitment marketing platforms
5 answers
Asked ChatGPT
“Which recruitment marketing platform should I use?”
Asked ChatGPT
“What are the best recruitment marketing platforms?”
Asked ChatGPT
“What's the best recruitment marketing platform for attracting job candidates?”
Searched Google, AI Overview
“recruitment marketing platforms”
Searched Google, AI Overview
“employer branding platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Appcast or Joveo more popular in search?
This chart shows how often people search Google for Appcast and Joveo by name. Each line represents a brand's share of searches for all nine recruitment marketing platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Joveo, Appcast. The figures are in the table below the chart.
View monthly share of searches table
| Month | Teamtailor | SmartRecruiters | iCIMS | Joveo | Appcast | Beamery | Symphony Talent | Phenom | Clinch |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 32.2% | 32.2% | 26.4% | 3.5% | 1.9% | 2.9% | 0.47% | 0.35% | <0.01% |
| Nov 2025 | 36.9% | 30.2% | 24.7% | 3.3% | 1.5% | 2.7% | 0.44% | 0.41% | <0.01% |
| Dec 2025 | 32.8% | 26.8% | 32.8% | 2.9% | 1.6% | 2.4% | 0.39% | 0.38% | <0.01% |
| Jan 2026 | 34.6% | 28.3% | 28.3% | 3.8% | 1.7% | 2.5% | 0.41% | 0.37% | 0.01% |
| Feb 2026 | 34.7% | 28.4% | 28.4% | 3.8% | 1.7% | 2.1% | 0.51% | 0.37% | 0.01% |
| Mar 2026 | 39.5% | 26.4% | 26.4% | 2.9% | 1.5% | 2.3% | 0.47% | 0.35% | <0.01% |
| Apr 2026 | 33.9% | 27.8% | 27.8% | 5.6% | 1.6% | 2.5% | 0.49% | 0.36% | <0.01% |
| May 2026 | 36.7% | 30% | 24.5% | 4% | 2.2% | 1.8% | 0.44% | 0.39% | <0.01% |
| Jun 2026 | 37.2% | 30.4% | 24.9% | 2.7% | 2.2% | 1.8% | 0.36% | 0.4% | <0.01% |
| Jul 2026 | 35% | 28.7% | 28.7% | 2.5% | 2.1% | 2.1% | 0.51% | 0.46% | <0.01% |
| Aug 2026 | 34% | 27.8% | 27.8% | 5.6% | 2% | 2% | 0.49% | 0.39% | <0.01% |
| Sep 2026 | 35% | 28.6% | 23.4% | 8.6% | 1.7% | 1.7% | 0.58% | 0.39% | <0.01% |
How has the Appcast and Joveo comparison changed over the last 12 months?
3 findings
- Joveo was ahead of Appcast in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Appcast’s share of searches among recruitment marketing platforms worldwide moved from 1.9% to 1.7%, and its estimated monthly branded searches moved from 3.6K to 2.9K.
- Across the 12 months ending September 2026, Joveo’s share of searches among recruitment marketing platforms worldwide moved from 3.5% to 8.6%, and its estimated monthly branded searches moved from 6.6K to 14.8K.
How did search popularity change for recruitment marketing platforms worldwide in September 2026?
2 changes
In September 2026, Joveo gained share of searches among recruitment marketing platforms worldwide, from 5.6% to 8.6%.
Appcast’s share of searches among recruitment marketing platforms worldwide has lost ground for 3 months in a row, from 2.2% to 1.7% in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Appcast’s and Joveo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among recruitment marketing platforms
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