Appcast vs Beamery:Which is more popular?
In September 2026, Appcast and Beamery were level in searches among recruitment marketing platforms worldwide, with an estimated 2.9K branded searches each, at 1.7% of the total each. When we asked ChatGPT and Google AI Overviews about recruitment marketing platforms, Beamery appeared in four of the five answers and Appcast in three. Beamery was mentioned before Appcast in every answer that named either.
Who do people search for more?
Appcast and Beamery are searched for about as often as each other.
Who does AI mention more?
Beamery, mentioned in 4 of 5 answers, Appcast in 3
Who does AI recommend more?
Beamery, named ahead of Appcast in 4 of 4 answers
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Top recruitment marketing platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Beamery was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Appcast was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Beamery was listed before Appcast in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Phenom1st- Beamery2nd
Teamtailor3rd- Joveo4th
- Symphony Talent5th
- Appcast6th
iCIMS7th
SmartRecruiters–
Clinch–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Phenom5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Teamtailor4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Beamery4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Appcast3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- iCIMS2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Joveo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Symphony Talent2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- SmartRecruiters0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Clinch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about recruitment marketing platforms
5 answers
Asked ChatGPT
“Which recruitment marketing platform should I use?”
Asked ChatGPT
“What are the best recruitment marketing platforms?”
Asked ChatGPT
“What's the best recruitment marketing platform for attracting job candidates?”
Searched Google, AI Overview
“recruitment marketing platforms”
Searched Google, AI Overview
“employer branding platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Appcast or Beamery more popular in search?
This chart shows how often people search Google for Appcast and Beamery by name. Each line represents a brand's share of searches for all nine recruitment marketing platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Appcast, Beamery. The figures are in the table below the chart.
View monthly share of searches table
| Month | Teamtailor | SmartRecruiters | iCIMS | Joveo | Appcast | Beamery | Symphony Talent | Phenom | Clinch |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 32.2% | 32.2% | 26.4% | 3.5% | 1.9% | 2.9% | 0.47% | 0.35% | <0.01% |
| Nov 2025 | 36.9% | 30.2% | 24.7% | 3.3% | 1.5% | 2.7% | 0.44% | 0.41% | <0.01% |
| Dec 2025 | 32.8% | 26.8% | 32.8% | 2.9% | 1.6% | 2.4% | 0.39% | 0.38% | <0.01% |
| Jan 2026 | 34.6% | 28.3% | 28.3% | 3.8% | 1.7% | 2.5% | 0.41% | 0.37% | 0.01% |
| Feb 2026 | 34.7% | 28.4% | 28.4% | 3.8% | 1.7% | 2.1% | 0.51% | 0.37% | 0.01% |
| Mar 2026 | 39.5% | 26.4% | 26.4% | 2.9% | 1.5% | 2.3% | 0.47% | 0.35% | <0.01% |
| Apr 2026 | 33.9% | 27.8% | 27.8% | 5.6% | 1.6% | 2.5% | 0.49% | 0.36% | <0.01% |
| May 2026 | 36.7% | 30% | 24.5% | 4% | 2.2% | 1.8% | 0.44% | 0.39% | <0.01% |
| Jun 2026 | 37.2% | 30.4% | 24.9% | 2.7% | 2.2% | 1.8% | 0.36% | 0.4% | <0.01% |
| Jul 2026 | 35% | 28.7% | 28.7% | 2.5% | 2.1% | 2.1% | 0.51% | 0.46% | <0.01% |
| Aug 2026 | 34% | 27.8% | 27.8% | 5.6% | 2% | 2% | 0.49% | 0.39% | <0.01% |
| Sep 2026 | 35% | 28.6% | 23.4% | 8.6% | 1.7% | 1.7% | 0.58% | 0.39% | <0.01% |
How has the Appcast and Beamery comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Appcast took it in May 2026.
- Across the 12 months ending September 2026, Appcast’s share of searches among recruitment marketing platforms worldwide moved from 1.9% to 1.7%, and its estimated monthly branded searches moved from 3.6K to 2.9K.
- Across the 12 months ending September 2026, Beamery’s share of searches among recruitment marketing platforms worldwide moved from 2.9% to 1.7%, and its estimated monthly branded searches moved from 5.4K to 2.9K.
How did search popularity change for recruitment marketing platforms worldwide in September 2026?
2 changes
Appcast’s share of searches among recruitment marketing platforms worldwide has lost ground for 3 months in a row, from 2.2% to 1.7% in September 2026.
Estimated monthly branded searches for Beamery worldwide fell 46.3% over 12 measured months, from 5.4K to 2.9K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Appcast’s and Beamery’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among recruitment marketing platforms
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