AmazonBasics vs Plugable:Which is more popular by branded search?

Name: AmazonBasics vs Plugable: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Plugable had more branded searches than AmazonBasics among USB hub brands worldwide. Plugable was estimated to have 5.4K branded searches compared to AmazonBasics’ 2.4K, and held a 0.25% Share of Search versus AmazonBasics’ 0.11%. These are worldwide searches for English-language branded terms.

Share of Search among USB hub brands worldwide in August 2026Which is more popular in search, AmazonBasics or Plugable?

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Which is more popular in search, AmazonBasics or Plugable?

Compare the usb hub brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

AmazonBasics and Plugable among USB hub brands worldwide, by month

Month	Anker	UGREEN	Belkin	Sabrent	Plugable	AmazonBasics
Oct 2025	60.9%	27.9%	10.2%	0.5%	0.34%	0.15%
Nov 2025	61.7%	27.3%	10%	0.49%	0.33%	0.14%
Dec 2025	60.2%	28.3%	10.4%	0.62%	0.34%	0.19%
Jan 2026	61.9%	27.1%	9.9%	0.6%	0.32%	0.18%
Feb 2026	61.7%	27.2%	10%	0.6%	0.33%	0.18%
Mar 2026	63.8%	25.8%	9.4%	0.47%	0.31%	0.14%
Apr 2026	64.8%	26.4%	7.9%	0.39%	0.32%	0.14%
May 2026	63.7%	26%	9.5%	0.38%	0.26%	0.14%
Jun 2026	63.6%	26%	9.5%	0.47%	0.31%	0.11%
Jul 2026	63.9%	27.2%	8.2%	0.4%	0.27%	0.12%
Aug 2026	63.8%	25.9%	9.5%	0.47%	0.25%	0.11%
Sep 2026	—	—	—	—	—	—

How has the AmazonBasics and Plugable comparison changed over the last 12 months?

3 findings

Plugable was ahead of AmazonBasics in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, AmazonBasics’ estimated Share of Search among USB hub brands worldwide moved from 0.15% to 0.11%, and its estimated monthly branded searches moved from 2.9K to 2.4K.
Across the 11 months ending August 2026, Plugable’s estimated Share of Search among USB hub brands worldwide moved from 0.34% to 0.25%, and its estimated monthly branded searches moved from 6.6K to 5.4K.

How did search popularity change for USB hub brands worldwide in August 2026?

2 changes

Estimated monthly branded searches for Plugable worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026.
Estimated monthly branded searches for AmazonBasics worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using AmazonBasics’ and Plugable’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.