Amazon Polly vs Play.ht:Which is more popular by branded search?

Name: Amazon Polly vs Play.ht: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Play.ht had more branded searches than Amazon Polly among text to speech APIs worldwide. Play.ht was estimated to have 44.4K branded searches compared to Amazon Polly’s 9.9K, and held a 0.5% Share of Search versus Amazon Polly’s 0.11%. These are worldwide searches for English-language branded terms.

Share of Search among text to speech APIs worldwide in August 2026Which is more popular in search, Amazon Polly or Play.ht?

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Which is more popular in search, Amazon Polly or Play.ht?

Compare the APIs that turn text into speech. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Amazon Polly and Play.ht among text to speech APIs worldwide, by month

Month	ElevenLabs	Play.ht	Murf	Resemble AI	Amazon Polly
Oct 2025	96.6%	1.9%	0.53%	0.57%	0.35%
Nov 2025	97%	1.6%	0.44%	0.57%	0.36%
Dec 2025	97.4%	1.4%	0.38%	0.49%	0.31%
Jan 2026	97.3%	1.7%	0.38%	0.4%	0.21%
Feb 2026	97.1%	2%	0.36%	0.38%	0.24%
Mar 2026	97.9%	1.4%	0.3%	0.27%	0.2%
Apr 2026	97.8%	1.3%	0.36%	0.32%	0.2%
May 2026	98.2%	1.1%	0.36%	0.21%	0.16%
Jun 2026	98.9%	0.6%	0.25%	0.18%	0.11%
Jul 2026	98.9%	0.59%	0.24%	0.14%	0.13%
Aug 2026	99%	0.5%	0.25%	0.15%	0.11%
Sep 2026	—	—	—	—	—

How has the Amazon Polly and Play.ht comparison changed over the last 12 months?

3 findings

Play.ht was ahead of Amazon Polly in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Amazon Polly’s estimated Share of Search among text to speech APIs worldwide moved from 0.35% to 0.11%, and its estimated monthly branded searches moved from 22.2K to 9.9K.
Across the 11 months ending August 2026, Play.ht’s estimated Share of Search among text to speech APIs worldwide moved from 1.9% to 0.5%, and its estimated monthly branded searches moved from 121K to 44.4K.

How did search popularity change for text to speech APIs worldwide in August 2026?

2 changes

Play.ht’s estimated Share of Search among text to speech APIs worldwide has lost ground for 3 months in a row, from 1.1% to 0.5% in August 2026.
Estimated monthly branded searches for Amazon Polly worldwide fell 55.4% over 11 measured months, from 22.2K to 9.9K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Amazon Polly’s and Play.ht’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.