Brandwave

Alpinestars vs Fox Racing:Which is searched more?

In September 2026, Alpinestars had more branded searches than Fox Racing among kidney belt brands worldwide. Alpinestars was estimated to have 450K branded searches compared to Fox Racing’s 90.5K, and held a 66.6% Share of Search versus Fox Racing’s 13.4%. These are worldwide searches for English-language branded terms.

Share of Search among kidney belt brands worldwide in September 2026Which is more popular in search, Alpinestars or Fox Racing?
Alpinestars66.6%450K searches
vs
Fox Racing13.4%90.5K searches

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Which is more popular in search, Alpinestars or Fox Racing?

Compare the kidney belt brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Alpinestars and Fox Racing among kidney belt brands worldwide, by month

Share of Search by month for Alpinestars, Fox Racing. The figures are in the table below the chart.

View monthly share of search table
MonthAlpinestarsDaineseFox Racing
Oct 202557.2%25.7%17.1%
Nov 202560%22%18%
Dec 202564.7%19.4%15.8%
Jan 202663.8%23.4%12.8%
Feb 202666.6%20%13.4%
Mar 202666.7%20%13.3%
Apr 202666.7%20%13.3%
May 202666.7%20%13.3%
Jun 202669.2%17%13.8%
Jul 202666.6%20%13.4%
Aug 202669.2%17%13.8%
Sep 202666.6%20%13.4%

How has the Alpinestars and Fox Racing comparison changed over the last 12 months?

  • Alpinestars was ahead of Fox Racing in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Alpinestars’ estimated Share of Search among kidney belt brands worldwide moved from 57.2% to 66.6%, and its estimated monthly branded searches moved from 368K to 450K.
  • Across the 12 months ending September 2026, Fox Racing’s estimated Share of Search among kidney belt brands worldwide moved from 17.1% to 13.4%, and its estimated monthly branded searches moved from 110K to 90.5K.

How did search popularity change for kidney belt brands worldwide in September 2026?

  1. In September 2026, Alpinestars lost estimated Share of Search among kidney belt brands worldwide, from 69.2% to 66.6%.

  2. Estimated monthly branded searches for Fox Racing worldwide fell 17.7% over 12 measured months, from 110K to 90.5K in September 2026.

Other head-to-heads among kidney belt brands

How each brand is measured

Brandwave collects information about searches that people make online using Alpinestars’ and Fox Racing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Alpinestars

1 branded search term

  • alpinestars

Fox Racing

1 branded search term

  • fox racing

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.