Alamy vs Getty Images:Which is more popular by branded search?
In August 2026, Getty Images had more branded searches than Alamy among stock photo libraries worldwide. Getty Images was estimated to have 827K branded searches compared to Alamy’s 154K, and held a 58.1% Share of Search versus Alamy’s 10.8%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Alamy or Getty Images?
Compare services and tools used to license stock photography for creative projects. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Getty Images, Alamy. The figures are in the table below the chart.
View monthly share of search table
| Month | Getty Images | iStock | Alamy | 123RF | Depositphotos |
|---|---|---|---|---|---|
| Oct 2025 | 55.8% | 26.6% | 8.4% | 5.1% | 4.1% |
| Nov 2025 | 51.8% | 29.5% | 9.4% | 4.7% | 4.6% |
| Dec 2025 | 55.6% | 26.8% | 8.5% | 5.1% | 4.1% |
| Jan 2026 | 54.5% | 26.3% | 10.1% | 5% | 4.1% |
| Feb 2026 | 54.7% | 26.1% | 10.1% | 5% | 4% |
| Mar 2026 | 53.2% | 21% | 11.5% | 7.2% | 7.2% |
| Apr 2026 | 54.5% | 25.8% | 11.7% | 4% | 4% |
| May 2026 | 57.1% | 22.3% | 10.3% | 5.1% | 5.1% |
| Jun 2026 | 58.6% | 22.8% | 10.7% | 4.4% | 3.6% |
| Jul 2026 | 59.1% | 22.9% | 10.8% | 3.7% | 3.6% |
| Aug 2026 | 58.1% | 22.4% | 10.8% | 4.4% | 4.3% |
| Sep 2026 | — | — | — | — | — |
How has the Alamy and Getty Images comparison changed over the last 12 months?
3 findings
- Getty Images was ahead of Alamy in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Alamy’s estimated Share of Search among stock photo libraries worldwide moved from 8.4% to 10.8%, and its estimated monthly branded searches moved from 188K to 154K.
- Across the 11 months ending August 2026, Getty Images’ estimated Share of Search among stock photo libraries worldwide moved from 55.8% to 58.1%, and its estimated monthly branded searches moved from 1.2M to 827K.
How did search popularity change for stock photo libraries worldwide in August 2026?
2 changes
In August 2026, Getty Images lost estimated Share of Search among stock photo libraries worldwide, from 59.1% to 58.1%.
Estimated monthly branded searches for Alamy worldwide fell 18.5% over 11 measured months, from 188K to 154K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Alamy’s and Getty Images’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Alamy
6 branded search terms
- alamy
- alamy app
- alamy com
- alamy images
- alamy photos
- alamy stock images
Getty Images
7 branded search terms
- getty images
- getty images app
- getty images software
- getty images stock images
- getty images stock photos
- gettyimages
- gettyimages com
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.