Brandwave

AL-KO vs Thetford:Which is more popular?

In October 2026, Thetford had more branded searches than AL-KO among RV accessories worldwide. Thetford had about 18,100 branded searches, while AL-KO had 110. Thetford made up 14.6% of all RV accessory searches we track, and AL-KO accounted for 0.09%. When we asked ChatGPT and Google AI Overviews about RV accessories, Thetford appeared in one of the five answers and AL-KO in none.

Among RV accessories worldwide in October 2026

Who do people search for more?

Thetford, about 165 searches for every 1 for AL-KO

Thetford 18.1K searchesAL-KO 110 searches

Who does AI mention more?

Thetford, mentioned in 1 of 5 answers, AL-KO in 0

Thetford in 1 of 5AL-KO in 0 of 5

Follow AL-KO vs Thetford and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top RV accessories in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Thetford was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. AL-KO did not appear in any of the five answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Camco2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Dometic1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Blue Ox1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Thetford1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Carefree1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Camec0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Truma0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Thule0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • AL-KO0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about RV accessories

5 answers

  • Asked ChatGPT

    “Which RV accessory should I buy?”

    1. Asked ChatGPT

      “What are the best RV accessory brands?”

      1. 1Camco
      2. 2Blue Ox
      3. 3Dometic
      4. 4Thetford
      5. 5Carefree

    2. Asked ChatGPT

      “What's the best RV accessory for full time travel?”

      1. Searched Google, AI Overview

        “rv accessories”

        1. 1Camco

      2. Searched Google, AI Overview

        “rv camping gear”

        Not named in any answer:

        Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

        Is AL-KO or Thetford more popular in search?

        This chart shows how often people search Google for AL-KO and Thetford by name. Each line represents a brand's share of searches for all nine RV accessory brands we track, month by month, from English-language searches worldwide.

        AL-KO and Thetford among RV accessories worldwide, by month

        Share of searches by month for Thetford, AL-KO. The figures are in the table below the chart.

        View monthly share of searches table
        MonthDometicBlue OxThetfordCarefreeCamcoCamecTrumaThuleAL-KO
        Nov 202567.4%17.7%10.7%2.6%0.57%0.42%0.42%0.2%0.06%
        Dec 202565.7%20.4%10.3%2%0.49%0.4%0.48%0.21%0.09%
        Jan 202664.8%20.7%10.2%2.4%0.6%0.5%0.4%0.24%0.12%
        Feb 202667.3%18%10.7%2.1%0.77%0.42%0.31%0.26%0.18%
        Mar 202667.8%15.2%13.1%2.1%0.71%0.28%0.23%0.38%0.12%
        Apr 202664.1%17.1%15.1%2%0.67%0.33%0.27%0.31%0.12%
        May 202666.2%14.5%15.7%2.1%0.64%0.28%0.2%0.25%0.1%
        Jun 202668%14.8%13.1%2.6%0.63%0.28%0.19%0.32%0.1%
        Jul 202668.2%12.3%15.9%2.1%0.63%0.28%0.2%0.35%0.08%
        Aug 202668.2%12.1%16%2.1%0.7%0.23%0.19%0.3%0.12%
        Sep 202666.5%14.5%15.7%2.1%0.49%0.18%0.2%0.28%0.1%
        Oct 202662.2%19.5%14.6%2.3%0.5%0.26%0.24%0.23%0.09%

        AL-KO sells other things too, so only its searches that name this product count here, like “al ko caravan”.

        How has branded search for AL-KO and Thetford changed worldwide over the last 12 months?

        3 findings
        • Thetford was ahead of AL-KO in every measured month of the 12 months ending October 2026.
        • Across the 12 months ending October 2026, AL-KO’s share of searches among RV accessories worldwide moved from 0.06% to 0.09%, and its estimated monthly branded searches moved from 70 to 110.
        • Across the 12 months ending October 2026, Thetford’s share of searches among RV accessories worldwide moved from 10.7% to 14.6%, and its estimated monthly branded searches moved from 12.1K to 18.1K.

        How did search popularity change for RV accessories worldwide in October 2026?

        3 changes

        1. In October 2026, Blue Ox overtook Thetford to rank 2nd among RV accessories worldwide, with 19.5% of the searches.

        2. In October 2026, Thetford lost share of searches among RV accessories worldwide, from 15.7% to 14.6%.

        3. Estimated monthly branded searches for AL-KO worldwide rose 57.1% over 12 measured months, from 70 to 110 in October 2026.

        How are AL-KO’s and Thetford’s branded searches counted?

        2 search terms

        Brandwave collects information about searches that people make online using AL-KO’s and Thetford’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

        AL-KO

        1 branded search term

        • al ko caravan

        Thetford

        1 branded search term

        • thetford toilet

        How the Brand Demand Index is measured

        Other head-to-heads among RV accessories

        Creator with pink hair and a pink jacket

        Put your own brand in this comparison

        Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

        Start free