Brandwave

How popular isAL-KO in search?

In August 2026, there were an estimated 301K branded searches for AL-KO worldwide which is up 22.4% over the last 11 months. AL-KO holds 44% estimated Share of Search among caravan accessories worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Thule53.7%
  2. AL-KO44%
  3. Coast1.4%
  4. Dometic0.79%
  5. Camec0.06%
  6. Truma0.02%
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Which caravan accessories compete with AL-KO?

AL-KO against caravan accessories worldwide, by month

Share of Search by month for Thule, AL-KO. The figures are in the table below the chart.

View monthly share of search table
MonthThuleAL-KOCoastDometicCamecTruma
Oct 202553.6%43.8%2.2%0.43%0.06%0.02%
Nov 202558.5%39.1%1.9%0.38%0.08%0.01%
Dec 202544.1%54%1.5%0.35%0.05%<0.01%
Jan 202663.4%34.7%1.4%0.41%0.08%0.01%
Feb 202653.7%44%1.8%0.43%0.09%0.02%
Mar 202658.4%39.1%1.9%0.46%0.06%0.02%
Apr 202653.9%44.1%1.4%0.53%0.07%0.02%
May 202658.7%39.3%1.3%0.57%0.06%0.02%
Jun 202653.7%44%1.4%0.79%0.07%0.02%
Jul 202658.6%39.2%1.3%0.86%0.06%0.02%
Aug 202653.7%44%1.4%0.79%0.06%0.02%
Sep 2026——————

  1. 1.Thule

    53.7%

    Held 1st. 368K estimated branded searches, -18.2% vs prior month. Share -4.9 points.

  2. 2.AL-KO

    44%

    Held 2nd. 301K estimated branded searches, +0.02% vs prior month. Share +4.8 points.

  3. 3.Coast

    1.4%

    Held 3rd. 9.9K estimated branded searches, 0% vs prior month. Share +0.2 points.

  4. 4.Dometic

    0.79%

    Held 4th. 5.4K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  5. 5.Camec

    0.06%

    Held 5th. 390 estimated branded searches, -18.8% vs prior month. Share 0 points.

  6. 6.Truma

    0.02%

    Held 6th. 140 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between AL-KO and its closest rivals

How has branded search demand for AL-KO changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for AL-KO worldwide rose from 246K to 301K.
  • Across the 11 months ending August 2026, AL-KO’s estimated Share of Search among caravan accessories worldwide peaked at 54% in December 2025 and was lowest at 34.7% in January 2026.

How did search popularity change for caravan accessories worldwide in August 2026?

  1. In August 2026, AL-KO gained estimated Share of Search among caravan accessories worldwide, from 39.2% to 44%.

  2. In August 2026, Thule lost estimated Share of Search among caravan accessories worldwide, from 58.6% to 53.7%.

  3. Estimated monthly branded searches for Dometic worldwide rose 125% over 11 measured months, from 2.4K to 5.4K in August 2026.

  4. Estimated monthly branded searches for Truma worldwide rose 55.6% over 11 measured months, from 90 to 140 in August 2026.

  5. Estimated monthly branded searches for Camec worldwide rose 21.9% over 11 measured months, from 320 to 390 in August 2026.

  6. Estimated monthly branded searches for Coast worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.

How is AL-KO measured?

Brandwave collects information about searches that people make online using AL-KO’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • al ko
  • al ko caravan

Do you work for AL-KO? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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