AL-KO vs Truma:Which is more popular by branded search?
In August 2026, AL-KO had more branded searches than Truma among caravan accessories worldwide. AL-KO was estimated to have 210 branded searches compared to Truma’s 140, and held a 0.05% Share of Search versus Truma’s 0.04%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, AL-KO or Truma?
Compare the caravan accessories people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for AL-KO, Truma. The figures are in the table below the chart.
View monthly share of search table
| Month | Thule | Coast | Dometic | Camec | AL-KO | Truma |
|---|---|---|---|---|---|---|
| Oct 2025 | 95.2% | 3.8% | 0.76% | 0.1% | 0.05% | 0.03% |
| Nov 2025 | 96% | 3.2% | 0.63% | 0.13% | 0.02% | 0.02% |
| Dec 2025 | 95.9% | 3.2% | 0.76% | 0.1% | 0.02% | 0.02% |
| Jan 2026 | 97.1% | 2.1% | 0.63% | 0.13% | 0.03% | 0.02% |
| Feb 2026 | 95.8% | 3.2% | 0.76% | 0.15% | 0.07% | 0.03% |
| Mar 2026 | 95.9% | 3.2% | 0.76% | 0.1% | 0.04% | 0.03% |
| Apr 2026 | 96.3% | 2.6% | 0.94% | 0.13% | 0.04% | 0.04% |
| May 2026 | 96.8% | 2.1% | 0.95% | 0.1% | 0.04% | 0.03% |
| Jun 2026 | 95.8% | 2.6% | 1.4% | 0.12% | 0.04% | 0.03% |
| Jul 2026 | 96.3% | 2.1% | 1.4% | 0.1% | 0.03% | 0.03% |
| Aug 2026 | 95.8% | 2.6% | 1.4% | 0.1% | 0.05% | 0.04% |
| Sep 2026 | — | — | — | — | — | — |
How has the AL-KO and Truma comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Truma took it in November 2025, AL-KO took it in December 2025.
- Across the 11 months ending August 2026, AL-KO’s estimated Share of Search among caravan accessories worldwide held steady at 0.05%, and its estimated monthly branded searches moved from 170 to 210.
- Across the 11 months ending August 2026, Truma’s estimated Share of Search among caravan accessories worldwide moved from 0.03% to 0.04%, and its estimated monthly branded searches moved from 90 to 140.
How did search popularity change for caravan accessories worldwide in August 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using AL-KO’s and Truma’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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