AiSDR vs Apollo:Which is more popular?
In September 2026, Apollo had more branded searches than AiSDR among AI sales agents worldwide. Apollo had about 315,000 branded searches, while AiSDR had 2,400. Apollo made up 88.5% of all AI sales agent searches we track, and AiSDR accounted for 0.68%. When we asked ChatGPT and Google AI Overviews about AI sales agents, AiSDR appeared in four of the five answers and Apollo in three. AiSDR was mentioned before Apollo in three out of four answers.
Who do people search for more?
Apollo, about 131 searches for every 1 for AiSDR
Who does AI mention more?
AiSDR, mentioned in 4 of 5 answers, Apollo in 3
Who does AI recommend more?
AiSDR, named ahead of Apollo in 3 of 4 answers
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Top AI sales agents in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, AiSDR was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Apollo was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. AiSDR was listed before Apollo in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Artisan4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- AiSDR4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Apollo3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
11x2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Clay2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Outreach1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Regie.ai0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about AI sales agents
5 answers
Asked ChatGPT
“Which AI sales agent should I use?”
Asked ChatGPT
“What are the best AI sales agents?”
Asked ChatGPT
“What's the best AI sales agent for outbound sales automation?”
Searched Google, AI Overview
“ai sales agent”
Searched Google, AI Overview
“sales automation tool”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is AiSDR or Apollo more popular in search?
This chart shows how often people search Google for AiSDR and Apollo by name. Each line represents a brand's share of searches for all seven AI sales agents we track, month by month, from English-language searches worldwide.
Share of searches by month for Apollo, AiSDR. The figures are in the table below the chart.
View monthly share of searches table
| Month | Apollo | 11x | Artisan | Clay | Outreach | AiSDR | Regie.ai |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 76.9% | 11.8% | 6.5% | 1.6% | 1.3% | 1.3% | 0.69% |
| Nov 2025 | 85.9% | 7.4% | 2.8% | 1.5% | 0.97% | 0.98% | 0.53% |
| Dec 2025 | 83.7% | 8.7% | 3.3% | 1.5% | 1.1% | 1.2% | 0.63% |
| Jan 2026 | 83% | 8.7% | 4% | 1.6% | 1.1% | 1.1% | 0.51% |
| Feb 2026 | 84.5% | 8.9% | 2.3% | 1.5% | 1.1% | 1.2% | 0.52% |
| Mar 2026 | 87.3% | 7.5% | 1.6% | 1.2% | 0.94% | 1% | 0.36% |
| Apr 2026 | 88.6% | 6.3% | 2.1% | 1% | 1% | 0.67% | 0.3% |
| May 2026 | 84.6% | 8.9% | 3.5% | 1.3% | 0.78% | 0.65% | 0.24% |
| Jun 2026 | 86.7% | 7.4% | 2.5% | 1.4% | 0.88% | 0.8% | 0.29% |
| Jul 2026 | 87.1% | 7.5% | 2% | 1.5% | 0.84% | 0.81% | 0.24% |
| Aug 2026 | 87.3% | 7.5% | 2% | 1.5% | 0.84% | 0.64% | 0.24% |
| Sep 2026 | 88.5% | 7.6% | 1.1% | 1.1% | 0.7% | 0.68% | 0.2% |
How has the AiSDR and Apollo comparison changed over the last 12 months?
3 findings
- Apollo was ahead of AiSDR in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, AiSDR’s share of searches among AI sales agents worldwide moved from 1.3% to 0.68%, and its estimated monthly branded searches moved from 2.9K to 2.4K.
- Across the 12 months ending September 2026, Apollo’s share of searches among AI sales agents worldwide moved from 76.9% to 88.5%, and its estimated monthly branded searches moved from 177K to 315K.
How did search popularity change for AI sales agents worldwide in September 2026?
2 changes
In September 2026, Apollo gained share of searches among AI sales agents worldwide, from 87.3% to 88.5%.
Estimated monthly branded searches for AiSDR worldwide fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.
How are branded searches counted?
10 search terms
Brandwave collects information about searches that people make online using AiSDR’s and Apollo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among AI sales agents
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