Airbase vs BILL:Which is searched more?
In September 2026, BILL had more branded searches than Airbase among accounts payable automation platforms worldwide. BILL had about 44,400 branded searches, while Airbase had 40,500. BILL made up 9.3% of all accounts payable automation platform searches we track, and Airbase accounted for 8.5%. These are worldwide searches for English-language branded terms.
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Is Airbase or BILL more popular in search?
Compare the platforms that automate supplier payments. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for BILL, Airbase. The figures are in the table below the chart.
View monthly share of searches table
| Month | Coupa | Tipalti | Stampli | BILL | Airbase | Medius | AvidXchange | Basware | Melio | Ramp |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 41.5% | 10.3% | 8.4% | 11.2% | 8.4% | 6.8% | 6.8% | 5.6% | 0.94% | 0.05% |
| Nov 2025 | 38.8% | 11.7% | 9.5% | 10.4% | 9.5% | 6.4% | 6.4% | 6.4% | 0.88% | 0.06% |
| Dec 2025 | 39.1% | 11.9% | 9.6% | 10.5% | 9.6% | 6.4% | 6.4% | 5.3% | 1.1% | 0.05% |
| Jan 2026 | 37.9% | 11.5% | 9.3% | 10.2% | 11.4% | 6.2% | 6.2% | 6.2% | 1.1% | 0.06% |
| Feb 2026 | 37.3% | 11.3% | 9.2% | 10.1% | 13.7% | 6.1% | 6.1% | 5% | 1% | 0.07% |
| Mar 2026 | 38.3% | 9.6% | 7.8% | 10.4% | 17.3% | 5.2% | 5.2% | 5.2% | 1.1% | 0.05% |
| Apr 2026 | 43% | 10.8% | 8.7% | 9.5% | 10.6% | 5.8% | 5.8% | 4.7% | 0.98% | 0.06% |
| May 2026 | 38.9% | 11.9% | 9.6% | 10.5% | 9.5% | 6.4% | 6.4% | 5.2% | 1.6% | 0.05% |
| Jun 2026 | 43% | 10.7% | 8.7% | 11.6% | 8.7% | 5.8% | 5.8% | 4.7% | 0.97% | 0.04% |
| Jul 2026 | 39.6% | 11.9% | 9.8% | 10.7% | 9.7% | 6.5% | 5.3% | 5.3% | 1.1% | 0.06% |
| Aug 2026 | 38.7% | 11.6% | 11.6% | 10.4% | 9.5% | 6.4% | 5.2% | 5.2% | 1.3% | 0.05% |
| Sep 2026 | 42% | 10.4% | 10.4% | 9.3% | 8.5% | 6.9% | 5.7% | 5.7% | 1.2% | 0.05% |
How has the Airbase and BILL comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Airbase took it in January 2026, BILL took it in May 2026.
- Across the 12 months ending September 2026, Airbase’s share of searches among accounts payable automation platforms worldwide moved from 8.4% to 8.5%, and its estimated monthly branded searches held steady at 40.5K.
- Across the 12 months ending September 2026, BILL’s share of searches among accounts payable automation platforms worldwide moved from 11.2% to 9.3%, and its estimated monthly branded searches moved from 54.3K to 44.4K.
How did search popularity change for accounts payable automation platforms worldwide in September 2026?
2 changes
In September 2026, BILL lost share of searches among accounts payable automation platforms worldwide, from 10.4% to 9.3%.
In September 2026, Airbase lost share of searches among accounts payable automation platforms worldwide, from 9.5% to 8.5%.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Airbase’s and BILL’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among accounts payable automation platforms
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