Brandwave

Ahead vs Promark:Which is more popular by branded search?

In August 2026, Promark had more branded searches than Ahead among drumstick brands worldwide. Promark was estimated to have 49.5K branded searches compared to Ahead’s 2.4K, and held a 19.1% Share of Search versus Ahead’s 0.93%. These are worldwide searches for English-language branded terms.

Share of Search among drumstick brands worldwide in August 2026Which is more popular in search, Ahead or Promark?
Ahead0.93%2.4K searches
vs
Promark19.1%49.5K searches

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Which is more popular in search, Ahead or Promark?

Compare the drumstick brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Ahead and Promark among drumstick brands worldwide, by month

Share of Search by month for Promark, Ahead. The figures are in the table below the chart.

View monthly share of search table
MonthVaterPromarkZildjianVic FirthAheadRegal Tip
Oct 202546.2%20.8%20.8%11.4%0.8%0.05%
Nov 202539.3%26.3%21.5%11.8%1%0.02%
Dec 202536.5%24.4%24.4%13.4%1.2%0.02%
Jan 202644.2%19.8%24.2%10.8%0.93%0.03%
Feb 202644.3%19.8%24.2%10.9%0.78%0.03%
Mar 202639.3%21.5%26.3%11.8%1%0.03%
Apr 202637.5%25.1%25.1%11.3%0.96%0.04%
May 202635.6%29.1%23.8%10.7%0.77%0.02%
Jun 202640.2%26.9%22%9.8%1%0.03%
Jul 202640.2%26.9%22%9.8%1%0.03%
Aug 202652.2%19.1%19.1%8.6%0.93%0.02%
Sep 2026——————

How has the Ahead and Promark comparison changed over the last 12 months?

  • Promark was ahead of Ahead in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Ahead’s estimated Share of Search among drumstick brands worldwide moved from 0.8% to 0.93%, and its estimated monthly branded searches moved from 1.9K to 2.4K.
  • Across the 11 months ending August 2026, Promark’s estimated Share of Search among drumstick brands worldwide moved from 20.8% to 19.1%, and its estimated monthly branded searches held steady at 49.5K.

How did search popularity change for drumstick brands worldwide in August 2026?

  1. In August 2026, Promark lost estimated Share of Search among drumstick brands worldwide, from 26.9% to 19.1%.

  2. Estimated monthly branded searches for Ahead worldwide rose 26.3% over 11 measured months, from 1.9K to 2.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Ahead’s and Promark’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ahead

1 branded search term

  • ahead drumsticks

Promark

1 branded search term

  • promark

How the Brand Demand Index is measured

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