Brandwave

Afternic vs Atom:Which is searched more?

In September 2026, Afternic had more branded searches than Atom among domain name marketplaces worldwide. Afternic had about 33,100 branded searches, while Atom had 6,000. Afternic made up 18.1% of all domain name marketplace searches we track, and Atom accounted for 3.3%. These are worldwide searches for English-language branded terms.

Share of searches among domain name marketplaces worldwide in September 2026Is Afternic or Atom more popular in search?
Afternic18.1%33.1K searches
vs
Atom3.3%6K searches

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Is Afternic or Atom more popular in search?

Compare the marketplaces used to buy domain names. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Afternic and Atom among domain name marketplaces worldwide, by month

Share of searches by month for Afternic, Atom. The figures are in the table below the chart.

View monthly share of searches table
MonthFlippaSedoAfternicAtomDan.comNamecheap
Oct 202546.5%31.1%17%3.1%2.3%0.07%
Nov 202547.5%26%21.3%2.9%2.3%0.06%
Dec 202544.6%29.8%20%3.1%2.4%0.07%
Jan 202649.4%27%18.1%3%2.3%0.08%
Feb 202649.8%27.2%18.2%2.5%2.2%0.06%
Mar 202647%31.4%17.2%2.3%2.1%0.07%
Apr 202654.6%24.6%16.4%2.4%1.9%0.07%
May 202649.9%27.3%18.3%2.5%1.9%0.06%
Jun 202651.8%28.3%15.5%2.3%2%0.08%
Jul 202651.7%28.3%15.5%2.7%1.7%0.08%
Aug 202649.8%27.2%18.2%2.9%1.8%0.08%
Sep 202649.6%27.1%18.1%3.3%1.8%0.06%

How has the Afternic and Atom comparison changed over the last 12 months?

3 findings
  • Afternic was ahead of Atom in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Afternic’s share of searches among domain name marketplaces worldwide moved from 17% to 18.1%, and its estimated monthly branded searches held steady at 33.1K.
  • Across the 12 months ending September 2026, Atom’s share of searches among domain name marketplaces worldwide moved from 3.1% to 3.3%, and its estimated monthly branded searches held steady at 6K.

How did search popularity change for domain name marketplaces worldwide in September 2026?

1 change
  1. Atom’s share of searches among domain name marketplaces worldwide has gained ground for 3 months in a row, from 2.3% to 3.3% in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Afternic’s and Atom’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Afternic

1 branded search term

  • afternic

Atom

2 branded search terms

  • atom domains
  • atom.com

How the Brand Demand Index is measured

Other head-to-heads among domain name marketplaces

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