Adobe Customer Journey Analytics vs CSG:Which is more popular?
In September 2026, CSG had more branded searches than Adobe Customer Journey Analytics among customer journey analytics worldwide. CSG had about 165,000 branded searches, while Adobe Customer Journey Analytics had 1,300. CSG made up 57.4% of all customer journey analytics searches we track, and Adobe Customer Journey Analytics accounted for 0.45%. When we asked ChatGPT and Google AI Overviews about customer journey analytics, Adobe Customer Journey Analytics appeared in four of the five answers and CSG in none.
Who do people search for more?
CSG, about 127 searches for every 1 for Adobe Customer Journey Analytics
Who does AI mention more?
Adobe Customer Journey Analytics, mentioned in 4 of 5 answers, CSG in 0
Who does AI recommend more?
Adobe Customer Journey Analytics, the only one of the two named
Follow Adobe Customer Journey Analytics vs CSG and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top customer journey analytics in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Adobe Customer Journey Analytics was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. CSG did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Adobe Customer Journey Analytics4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- CSG0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about customer journey analytics
5 answers
Asked ChatGPT
“Which customer journey analytics platform should I use?”
Asked ChatGPT
“What are the best customer journey analytics platforms?”
Asked ChatGPT
“What's the best customer journey analytics platform for customer journey mapping?”
Searched Google, AI Overview
“customer journey analytics”
Searched Google, AI Overview
“customer journey mapping software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Adobe Customer Journey Analytics or CSG more popular in search?
This chart shows how often people search Google for Adobe Customer Journey Analytics and CSG by name. Each line represents a brand's share of searches for all 11 customer journey analytics brands we track, month by month, from English-language searches worldwide.
Share of searches by month for CSG, Adobe Customer Journey Analytics. The figures are in the table below the chart.
View monthly share of searches table
| Month | CSG | Adobe Customer Journey Analytics |
|---|---|---|
| Nov 2025 | 54.3% | 0.19% |
| Dec 2025 | 56.5% | 0.37% |
| Jan 2026 | 75.7% | 0.22% |
| Feb 2026 | 80% | 0.28% |
| Mar 2026 | 61.6% | 0.58% |
| Apr 2026 | 61.3% | 0.49% |
| May 2026 | 60.6% | 1.1% |
| Jun 2026 | 56.2% | 0.65% |
| Jul 2026 | 54.7% | 0.53% |
| Aug 2026 | 60.7% | 0.37% |
| Sep 2026 | 57.4% | 0.45% |
| Oct 2026 | — | — |
How has branded search for Adobe Customer Journey Analytics and CSG changed worldwide over the last 12 months?
3 findings
- CSG was ahead of Adobe Customer Journey Analytics in every measured month of the 11 months ending September 2026.
- Across the 11 months ending September 2026, Adobe Customer Journey Analytics’ share of searches among customer journey analytics worldwide moved from 0.19% to 0.45%, and its estimated monthly branded searches moved from 880 to 1.3K.
- Across the 11 months ending September 2026, CSG’s share of searches among customer journey analytics worldwide moved from 54.3% to 57.4%, and its estimated monthly branded searches moved from 246K to 165K.
How did search popularity change for customer journey analytics worldwide in September 2026?
2 changes
In September 2026, CSG lost share of searches among customer journey analytics worldwide, from 60.7% to 57.4%.
Estimated monthly branded searches for Adobe Customer Journey Analytics worldwide rose 47.7% over 11 measured months, from 880 to 1.3K in September 2026.
How are Adobe Customer Journey Analytics’ and CSG’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Adobe Customer Journey Analytics’ and CSG’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Adobe Customer Journey Analytics
1 branded search term
- adobe customer journey analytics
CSG
1 branded search term
- csg
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.