Action1 vs HCL BigFix:Which is more popular?
In September 2026, Action1 had more branded searches than HCL BigFix among patch management software worldwide. Action1 had about 40,500 branded searches, while HCL BigFix had 7,000. Action1 made up 14.1% of all patch management software searches we track, and HCL BigFix accounted for 2.4%. When we asked ChatGPT and Google AI Overviews about patch management software, Action1 appeared in four of the five answers and HCL BigFix in two. Action1 was mentioned before HCL BigFix in every answer that named either.
Who do people search for more?
Action1, about 6 searches for every 1 for HCL BigFix
Who does AI mention more?
Action1, mentioned in 4 of 5 answers, HCL BigFix in 2
Who does AI recommend more?
Action1, named ahead of HCL BigFix in 4 of 4 answers
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Top patch management software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Action1 was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. HCL BigFix was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Action1 was listed before HCL BigFix in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
NinjaOne1st
ManageEngine2nd
Action13rd
Automox4th
Microsoft Intune5th
HCL BigFix6th
Ivanti7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
NinjaOne5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
ManageEngine5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Automox5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Microsoft Intune4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Action14 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
HCL BigFix2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ivanti1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about patch management software
5 answers
Asked ChatGPT
“Which patch management software should I use?”
Asked ChatGPT
“What are the best patch management software tools?”
Asked ChatGPT
“What's the best patch management software for security updates?”
Searched Google, AI Overview
“patch management software”
Searched Google, AI Overview
“patch management tools”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Action1 or HCL BigFix more popular in search?
This chart shows how often people search Google for Action1 and HCL BigFix by name. Each line represents a brand's share of searches for all seven patch management software we track, month by month, from English-language searches worldwide.
Share of searches by month for Action1, HCL BigFix. The figures are in the table below the chart.
View monthly share of searches table
| Month | Microsoft Intune | NinjaOne | ManageEngine | Action1 | Ivanti | Automox | HCL BigFix |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 28.2% | 18.9% | 20.9% | 8.4% | 18.9% | 2.5% | 2.2% |
| Nov 2025 | 27.5% | 18.4% | 20.8% | 10.1% | 18.4% | 2.4% | 2.5% |
| Dec 2025 | 29.2% | 16% | 22.2% | 8.8% | 19.6% | 2.1% | 2.1% |
| Jan 2026 | 29.1% | 23.8% | 18.1% | 8.7% | 15.9% | 2.1% | 2.2% |
| Feb 2026 | 25.4% | 20.7% | 19.2% | 9.3% | 20.7% | 2.3% | 2.4% |
| Mar 2026 | 29.2% | 19.5% | 22.1% | 8.7% | 16% | 2.1% | 2.3% |
| Apr 2026 | 30.4% | 20.3% | 19.4% | 9.1% | 16.6% | 2.2% | 1.9% |
| May 2026 | 25.6% | 20.9% | 20.6% | 11.5% | 17.1% | 2.3% | 2% |
| Jun 2026 | 25.9% | 21.2% | 19.6% | 11.6% | 17.3% | 2.3% | 2% |
| Jul 2026 | 26.6% | 21.8% | 20.2% | 11.9% | 14.6% | 2.4% | 2.5% |
| Aug 2026 | 26.7% | 21.9% | 20.3% | 12% | 14.6% | 2.4% | 2.2% |
| Sep 2026 | 25.8% | 21.1% | 19.6% | 14.1% | 14.1% | 2.8% | 2.4% |
How has the Action1 and HCL BigFix comparison changed over the last 12 months?
3 findings
- Action1 was ahead of HCL BigFix in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Action1’s share of searches among patch management software worldwide moved from 8.4% to 14.1%, and its estimated monthly branded searches moved from 27.1K to 40.5K.
- Across the 12 months ending September 2026, HCL BigFix’s share of searches among patch management software worldwide moved from 2.2% to 2.4%, and its estimated monthly branded searches held steady at 7K.
How did search popularity change for patch management software worldwide in September 2026?
1 change

In September 2026, Action1 overtook Ivanti to rank 4th among patch management software worldwide, with 14.1% of the searches.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Action1’s and HCL BigFix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Action1
1 branded search term
- action1
HCL BigFix
2 branded search terms
- bigfix
- hcl bigfix
Other head-to-heads among patch management software

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