Brandwave

1Zpresso vs OXO:Which is more popular?

In September 2026, OXO had more branded searches than 1Zpresso among burr grinder brands worldwide. OXO had about 110,000 branded searches, while 1Zpresso had 27,100. OXO made up 6.5% of all burr grinder brand searches we track, and 1Zpresso accounted for 1.6%. When we asked ChatGPT and Google AI Overviews about burr grinder brands, 1Zpresso and OXO each appeared in three of the five answers. 1Zpresso was mentioned before OXO in three out of five answers.

Among burr grinder brands worldwide in September 2026

Who do people search for more?

OXO, about 4 searches for every 1 for 1Zpresso

OXO 110K searches1Zpresso 27.1K searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

1Zpresso in 3 of 5OXO in 3 of 5

Who does AI recommend more?

1Zpresso, named ahead of OXO in 3 of 5 answers

1Zpresso first in 3OXO first in 2

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Top burr grinder brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, 1Zpresso and OXO were each mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. 1Zpresso was listed before OXO in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Baratza1st
  2. Fellow2nd
  3. OXO3rd
  4. Eureka4th
  5. 1Zpresso5th
  6. KitchenAid–
  7. Cuisinart–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fellow5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Baratza5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • OXO3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • 1Zpresso3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Eureka3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • KitchenAid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cuisinart0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about burr grinder brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is 1Zpresso or OXO more popular in search?

This chart shows how often people search Google for 1Zpresso and OXO by name. Each line represents a brand's share of searches for all seven burr grinder brands we track, month by month, from English-language searches worldwide.

1Zpresso and OXO among burr grinder brands worldwide, by month

Share of searches by month for OXO, 1Zpresso. The figures are in the table below the chart.

View monthly share of searches table
MonthKitchenAidCuisinartOXOFellow1ZpressoBaratzaEureka
Oct 202579%10.4%5.8%2.3%1.2%0.83%0.36%
Nov 202580.1%11.1%4.5%2.3%1.1%0.67%0.28%
Dec 202581.1%11.1%3.6%2.1%1.1%0.76%0.28%
Jan 202674.8%13.9%5.6%2.6%1.4%1.2%0.42%
Feb 202677.2%11.4%5.8%2.6%1.4%1.1%0.44%
Mar 202674.9%13.6%5.5%2.8%1.6%1.1%0.41%
Apr 202677.9%10.5%5.8%2.8%1.4%1.1%0.44%
May 202673.7%13.3%6.3%3.5%1.5%1.2%0.47%
Jun 202673.7%12.5%7%3.3%1.7%1.3%0.53%
Jul 202673.3%14%6.6%3.1%1.6%1%0.47%
Aug 202672.2%14.3%6.5%3.8%1.6%1.2%0.49%
Sep 202675.4%11.7%6.5%3.1%1.6%1.2%0.49%

How has the 1Zpresso and OXO comparison changed over the last 12 months?

3 findings
  • OXO was ahead of 1Zpresso in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, 1Zpresso’s share of searches among burr grinder brands worldwide moved from 1.2% to 1.6%, and its estimated monthly branded searches held steady at 27.1K.
  • Across the 12 months ending September 2026, OXO’s share of searches among burr grinder brands worldwide moved from 5.8% to 6.5%, and its estimated monthly branded searches moved from 135K to 110K.

How did search popularity change for burr grinder brands worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for OXO worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using 1Zpresso’s and OXO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

1Zpresso

1 branded search term

  • 1zpresso

OXO

1 branded search term

  • oxo

How the Brand Demand Index is measured

Other head-to-heads among burr grinder brands

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