Rogue Fitness vs SBD Apparel:Which is more popular?
In September 2026, Rogue Fitness had more branded searches than SBD Apparel among wrist wraps brands worldwide. Rogue Fitness had about 110,000 branded searches, while SBD Apparel had 5,400. Rogue Fitness made up 66.4% of all wrist wraps brand searches we track, and SBD Apparel accounted for 3.3%. When we asked ChatGPT and Google AI Overviews about wrist wraps brands, Rogue Fitness appeared in all four answers and SBD Apparel in three. Rogue Fitness was mentioned before SBD Apparel in two out of three answers.
Who do people search for more?
Rogue Fitness, about 20 searches for every 1 for SBD Apparel
Who does AI mention more?
Rogue Fitness, mentioned in every answer we collected
Who does AI recommend more?
Rogue Fitness, named ahead of SBD Apparel in 2 of 3 answers
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Top wrist wraps brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Rogue Fitness appeared in all four answers. SBD Apparel was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Rogue Fitness was listed before SBD Apparel in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Rogue Fitness4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Gymreapers4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers- SBD Apparel3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
RDX0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Harbinger0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about wrist wraps brands
4 answers
Asked ChatGPT
“Which wrist wraps brand should I buy?”
Asked ChatGPT
“What are the best wrist wraps brands?”
Asked ChatGPT
“What's the best wrist wraps brand for lifting support?”
Searched Google, AI Overview
“lifting wrist wraps”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“gym wrist wraps”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Rogue Fitness or SBD Apparel more popular in search?
This chart shows how often people search Google for Rogue Fitness and SBD Apparel by name. Each line represents a brand's share of searches for all five wrist wraps brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Rogue Fitness, SBD Apparel. The figures are in the table below the chart.
View monthly share of searches table
| Month | Rogue Fitness | Gymreapers | RDX | SBD Apparel | Harbinger |
|---|---|---|---|---|---|
| Oct 2025 | 69.1% | 20.8% | 3.4% | 3.4% | 3.3% |
| Nov 2025 | 67.7% | 24.8% | 2.2% | 3.3% | 1.9% |
| Dec 2025 | 66.5% | 24.4% | 3.3% | 3.3% | 2.6% |
| Jan 2026 | 67% | 24.6% | 2.7% | 3.3% | 2.4% |
| Feb 2026 | 65.4% | 24.1% | 3.2% | 4.8% | 2.5% |
| Mar 2026 | 67.5% | 24.7% | 2.7% | 2.7% | 2.4% |
| Apr 2026 | 71.1% | 21.3% | 2.3% | 2.8% | 2.4% |
| May 2026 | 70.9% | 21.3% | 2.3% | 2.8% | 2.7% |
| Jun 2026 | 73.7% | 18.1% | 2.4% | 2.9% | 2.9% |
| Jul 2026 | 70.9% | 21.3% | 2.8% | 2.3% | 2.7% |
| Aug 2026 | 71.3% | 21.4% | 2.3% | 2.3% | 2.7% |
| Sep 2026 | 66.4% | 24.4% | 3.3% | 3.3% | 2.6% |
How has the Rogue Fitness and SBD Apparel comparison changed over the last 12 months?
3 findings
- Rogue Fitness was ahead of SBD Apparel in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Rogue Fitness’ share of searches among wrist wraps brands worldwide moved from 69.1% to 66.4%, and its estimated monthly branded searches held steady at 110K.
- Across the 12 months ending September 2026, SBD Apparel’s share of searches among wrist wraps brands worldwide moved from 3.4% to 3.3%, and its estimated monthly branded searches held steady at 5.4K.
How did search popularity change for wrist wraps brands worldwide in September 2026?
2 changes
In September 2026, SBD Apparel overtook Harbinger to rank 4th among wrist wraps brands worldwide, with 3.3% of the searches.

In September 2026, Rogue Fitness lost share of searches among wrist wraps brands worldwide, from 71.3% to 66.4%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Rogue Fitness’ and SBD Apparel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Rogue Fitness
1 branded search term
- rogue fitness
SBD Apparel
1 branded search term
- sbd apparel
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