Ariat vs Bisley:Which is searched more?
In September 2026, Ariat had more branded searches than Bisley among work pants brands worldwide. Ariat was estimated to have 673K branded searches compared to Bisley’s 4K, and held a 50.7% Share of Search versus Bisley’s 0.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Ariat or Bisley?
Compare the work pants brands brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Ariat, Bisley. The figures are in the table below the chart.
View monthly share of search table
| Month | Ariat | Carhartt | Caterpillar | Dickies | Bisley |
|---|---|---|---|---|---|
| Oct 2025 | 37.9% | 53% | 7.1% | 1.9% | 0.22% |
| Nov 2025 | 35.8% | 59.5% | 3.8% | 0.79% | 0.17% |
| Dec 2025 | 35.6% | 59.6% | 3.9% | 0.79% | 0.14% |
| Jan 2026 | 37.5% | 53.3% | 7.9% | 1% | 0.32% |
| Feb 2026 | 43.5% | 45% | 9.9% | 1.2% | 0.32% |
| Mar 2026 | 53.9% | 33.8% | 10.7% | 1.2% | 0.32% |
| Apr 2026 | 59.3% | 27.1% | 12% | 1.3% | 0.35% |
| May 2026 | 61.7% | 24.2% | 12.3% | 1.4% | 0.37% |
| Jun 2026 | 61.7% | 26.1% | 10.7% | 1.1% | 0.37% |
| Jul 2026 | 56.8% | 29.6% | 12% | 1.2% | 0.42% |
| Aug 2026 | 58% | 29.8% | 10.5% | 1.3% | 0.34% |
| Sep 2026 | 50.7% | 40.9% | 7.1% | 1.1% | 0.3% |
How has the Ariat and Bisley comparison changed over the last 12 months?
3 findings
- Ariat was ahead of Bisley in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ariat’s estimated Share of Search among work pants brands worldwide moved from 37.9% to 50.7%, and its estimated monthly branded searches held steady at 673K.
- Across the 12 months ending September 2026, Bisley’s estimated Share of Search among work pants brands worldwide moved from 0.22% to 0.3%, and its estimated monthly branded searches held steady at 4K.
How did search popularity change for work pants brands worldwide in September 2026?
1 change

In September 2026, Ariat lost estimated Share of Search among work pants brands worldwide, from 58% to 50.7%.
Other head-to-heads among work pants brands
How each brand is measured
Brandwave collects information about searches that people make online using Ariat’s and Bisley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

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