Brandwave

Irwin vs Knipex:Which is searched more?

In September 2026, Knipex had more branded searches than Irwin among wire stripper brands worldwide. Knipex was estimated to have 201K branded searches compared to Irwin’s 4.4K, and held an 18.4% Share of Search versus Irwin’s 0.4%. These are worldwide searches for English-language branded terms.

Share of Search among wire stripper brands worldwide in September 2026Which is more popular in search, Irwin or Knipex?
Irwin0.4%4.4K searches
vs
Knipex18.4%201K searches

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Which is more popular in search, Irwin or Knipex?

Compare the wire stripper brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Irwin and Knipex among wire stripper brands worldwide, by month

Share of Search by month for Knipex, Irwin. The figures are in the table below the chart.

View monthly share of search table
MonthDeWaltKnipexKlein ToolsStanleyIrwin
Oct 202563.2%18.9%12.7%4.6%0.62%
Nov 202567.2%16.4%11%4.9%0.44%
Dec 202565.6%16%13.1%4.8%0.43%
Jan 202663.3%18.9%12.7%4.7%0.51%
Feb 202663.8%19.1%12.8%3.8%0.51%
Mar 202663.3%18.9%12.7%4.7%0.51%
Apr 202663.8%19.1%12.8%3.8%0.51%
May 202666.1%16.2%13.2%4%0.53%
Jun 202665.5%16.1%13.1%4.8%0.43%
Jul 202660.8%18.3%14.9%5.5%0.49%
Aug 202661%18.2%14.9%5.5%0.4%
Sep 202661.6%18.4%15.1%4.5%0.4%

How has the Irwin and Knipex comparison changed over the last 12 months?

  • Knipex was ahead of Irwin in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Irwin’s estimated Share of Search among wire stripper brands worldwide moved from 0.62% to 0.4%, and its estimated monthly branded searches moved from 6.6K to 4.4K.
  • Across the 12 months ending September 2026, Knipex’s estimated Share of Search among wire stripper brands worldwide moved from 18.9% to 18.4%, and its estimated monthly branded searches held steady at 201K.

How did search popularity change for wire stripper brands worldwide in September 2026?

  1. Estimated monthly branded searches for Irwin worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026.

Other head-to-heads among wire stripper brands

How each brand is measured

Brandwave collects information about searches that people make online using Irwin’s and Knipex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Irwin

1 branded search term

  • irwin tools

Knipex

1 branded search term

  • knipex

How the Brand Demand Index is measured

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Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.