White Board brands:Which are searched most?
In September 2026, Smart was the most searched among white Board brands worldwide, with an estimated 1.8M branded searches and 57.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
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Share of SearchLeaderboard
Compare the white board brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Smart, MINI, Giant. The figures are in the table below the chart.
View monthly share of search table
| Month | Smart | MINI | Giant | Quartet |
|---|---|---|---|---|
| Oct 2025 | 56.9% | 37.9% | 5.1% | 0.01% |
| Nov 2025 | 57.4% | 38.3% | 4.2% | 0.02% |
| Dec 2025 | 57.4% | 38.3% | 4.2% | 0.02% |
| Jan 2026 | 57.4% | 38.3% | 4.2% | 0.02% |
| Feb 2026 | 57.4% | 38.3% | 4.2% | 0.01% |
| Mar 2026 | 56.9% | 37.9% | 5.1% | 0.01% |
| Apr 2026 | 56.3% | 37.5% | 6.2% | 0.01% |
| May 2026 | 56.3% | 37.5% | 6.2% | 0.01% |
| Jun 2026 | 56.9% | 37.9% | 5.1% | 0.01% |
| Jul 2026 | 52% | 42.3% | 5.7% | 0.02% |
| Aug 2026 | 56.9% | 37.9% | 5.1% | 0.01% |
| Sep 2026 | 57.4% | 38.3% | 4.2% | 0.02% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 57.4% | 1.8M | 0% | +0.5 points | |
| 2, held 2nd | 38.3% | 1.2M | 0% | +0.4 points | |
| 3, held 3rd | 4.2% | 135K | -18.2% | -0.9 points | |
| 4, held 4th | 0.02% | 480 | 0% | 0 points |
1.
Smart57.4%
Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share +0.5 points.
2.
MINI
38.3%
Held 2nd. 1.2M estimated branded searches, 0% vs prior month. Share +0.4 points.
3.
Giant
4.2%
Held 3rd. 135K estimated branded searches, -18.2% vs prior month. Share -0.9 points.
4.
Quartet
0.02%
Held 4th. 480 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between leading brands
Which brand is most popular in search among white Board brands worldwide?
4 brands
In September 2026, Smart was the most searched among white Board brands worldwide, with an estimated 1.8M branded searches and 57.4% estimated Share of Search within this set. MINI is in 2nd place, 19.1 percentage points behind at 38.3% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Smart | 56.9% → 57.4% | 57.4%Feb 2026 | 52%Jul 2026 | 1st |
| MINI | 37.9% → 38.3% | 42.3%Jul 2026 | 37.5%Apr 2026 | 2nd |
| Giant | 5.1% → 4.2% | 6.2%Apr 2026 | 4.2%Jan 2026 | 3rd |
| Quartet | 0.01% → 0.02% | 0.02%Jan 2026 | 0.01%Oct 2025 | 4th |
Each finding as a sentence
- Across the 12 months ending September 2026, Smart’s estimated Share of Search among white Board brands worldwide increased from 56.9% to 57.4%.
- Across the 12 months ending September 2026, Giant’s estimated Share of Search among white Board brands worldwide decreased from 5.1% to 4.2%.
- Across the 12 months ending September 2026, Smart’s estimated Share of Search among white Board brands worldwide peaked at 57.4% in February 2026 and was lowest at 52% in July 2026.
- Across the 12 months ending September 2026, MINI’s estimated Share of Search among white Board brands worldwide peaked at 42.3% in July 2026 and was lowest at 37.5% in April 2026.
- Across the 12 months ending September 2026, Giant’s estimated Share of Search among white Board brands worldwide peaked at 6.2% in April 2026 and was lowest at 4.2% in January 2026.
- Across the 12 months ending September 2026, MINI and Quartet held steady: their estimated Share of Search among white Board brands worldwide each moved less than 0.5 percentage points.
How did search popularity change for white Board brands worldwide in September 2026?
3 changes
In September 2026, Smart gained estimated Share of Search among white Board brands worldwide, from 56.9% to 57.4%.
In September 2026, Giant lost estimated Share of Search among white Board brands worldwide, from 5.1% to 4.2%.
Estimated monthly branded searches for Quartet worldwide rose 23.1% over 12 measured months, from 390 to 480 in September 2026.
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