Brandwave

O'Neill vs Quiksilver:Which is more popular by branded search?

In August 2026, Quiksilver had more branded searches than O'Neill among wetsuit brands worldwide. Quiksilver was estimated to have 246K branded searches compared to O'Neill’s 2.9K, and held a 21.1% Share of Search versus O'Neill’s 0.25%. These are worldwide searches for English-language branded terms.

Share of Search among wetsuit brands worldwide in August 2026Which is more popular in search, O'Neill or Quiksilver?
O'Neill0.25%2.9K searches
vs
Quiksilver21.1%246K searches

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Which is more popular in search, O'Neill or Quiksilver?

Compare the wetsuit brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

O'Neill and Quiksilver among wetsuit brands worldwide, by month

Share of Search by month for Quiksilver, O'Neill. The figures are in the table below the chart.

View monthly share of search table
MonthBillabongRip CurlQuiksilverO'NeillRoxy
Oct 202542.1%34.5%23%0.22%0.15%
Nov 202543.9%35.9%19.7%0.23%0.23%
Dec 202542.1%34.5%23.1%0.22%0.15%
Jan 202642.1%34.5%23.1%0.18%0.12%
Feb 202647.1%31.5%21%0.25%0.1%
Mar 202647.1%31.5%21.1%0.25%0.09%
Apr 202647.1%31.5%21.1%0.25%0.09%
May 202647.1%31.5%21.1%0.25%0.11%
Jun 202647.1%31.5%21.1%0.25%0.11%
Jul 202647.1%31.5%21.1%0.25%0.11%
Aug 202647.1%31.5%21.1%0.25%0.11%
Sep 2026—————

How has the O'Neill and Quiksilver comparison changed over the last 12 months?

  • Quiksilver was ahead of O'Neill in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, O'Neill’s estimated Share of Search among wetsuit brands worldwide moved from 0.22% to 0.25%, and its estimated monthly branded searches moved from 2.4K to 2.9K.
  • Across the 11 months ending August 2026, Quiksilver’s estimated Share of Search among wetsuit brands worldwide moved from 23% to 21.1%, and its estimated monthly branded searches held steady at 246K.

How did search popularity change for wetsuit brands worldwide in August 2026?

  1. Estimated monthly branded searches for O'Neill worldwide rose 20.8% over 11 measured months, from 2.4K to 2.9K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using O'Neill’s and Quiksilver’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

O'Neill

1 branded search term

  • oneill surf

Quiksilver

1 branded search term

  • quiksilver

How the Brand Demand Index is measured

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Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.