3M vs Lincoln Electric:Which is searched more?
In September 2026, 3M had more branded searches than Lincoln Electric among welding supplies brands worldwide. 3M had about 450,000 branded searches, while Lincoln Electric had 107,000. 3M made up 39.4% of all welding supplies brand searches we track, and Lincoln Electric accounted for 9.4%. These are worldwide searches for English-language branded terms.
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Is 3M or Lincoln Electric more popular in search?
Compare the welding supplies brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for 3M, Lincoln Electric. The figures are in the table below the chart.
View monthly share of searches table
| Month | 3M | BOC | Hobart | Lincoln Electric | Miller Electric |
|---|---|---|---|---|---|
| Oct 2025 | 36.5% | 36.5% | 16.3% | 9.3% | 1.5% |
| Nov 2025 | 38% | 31.1% | 20.8% | 9.1% | 1% |
| Dec 2025 | 38.5% | 31.5% | 21% | 8% | 1% |
| Jan 2026 | 36.3% | 29.7% | 24.3% | 8.6% | 1.2% |
| Feb 2026 | 41.9% | 28% | 18.7% | 10% | 1.4% |
| Mar 2026 | 35.5% | 35.5% | 19.4% | 8.4% | 1.2% |
| Apr 2026 | 36.8% | 36.8% | 16.4% | 8.8% | 1.2% |
| May 2026 | 36.8% | 36.8% | 16.4% | 8.8% | 1.2% |
| Jun 2026 | 40.1% | 32.8% | 17.9% | 7.8% | 1.3% |
| Jul 2026 | 42.5% | 28.5% | 19% | 8.3% | 1.7% |
| Aug 2026 | 44.3% | 29.7% | 16.2% | 8.6% | 1.2% |
| Sep 2026 | 39.4% | 32.3% | 17.6% | 9.4% | 1.3% |
How has the 3M and Lincoln Electric comparison changed over the last 12 months?
3 findings
- 3M was ahead of Lincoln Electric in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, 3M’s share of searches among welding supplies brands worldwide moved from 36.5% to 39.4%, and its estimated monthly branded searches held steady at 450K.
- Across the 12 months ending September 2026, Lincoln Electric’s share of searches among welding supplies brands worldwide moved from 9.3% to 9.4%, and its estimated monthly branded searches moved from 115K to 107K.
How did search popularity change for welding supplies brands worldwide in September 2026?
2 changes
In September 2026, Lincoln Electric gained share of searches among welding supplies brands worldwide, from 8.6% to 9.4%.
In September 2026, 3M lost share of searches among welding supplies brands worldwide, from 44.3% to 39.4%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using 3M’s and Lincoln Electric’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
3M
1 branded search term
- 3m
Lincoln Electric
2 branded search terms
- lincoln electric
- lincoln welder
Other head-to-heads among welding supplies brands
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