Brandwave

DigitalOcean vs GoDaddy:Which is more popular?

In September 2026, GoDaddy had more branded searches than DigitalOcean among web hosting providers worldwide. GoDaddy had about 4.2 million branded searches, while DigitalOcean had 550,000. GoDaddy made up 32.3% of all web hosting provider searches we track, and DigitalOcean accounted for 4.2%. When we asked ChatGPT and Google AI Overviews about web hosting providers, DigitalOcean and GoDaddy each appeared in one of the five answers.

Among web hosting providers worldwide in September 2026

Who do people search for more?

GoDaddy, about 8 searches for every 1 for DigitalOcean

GoDaddy 4.2M searchesDigitalOcean 550K searches

Who does AI mention more?

Both were mentioned in 1 of 5 answers.

DigitalOcean in 1 of 5GoDaddy in 1 of 5

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Top web hosting providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, DigitalOcean and GoDaddy were each mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hostinger1st
  2. SiteGround2nd
  3. Cloudways3rd
  4. Bluehost4th
  5. Kinsta5th
  6. Namecheap6th
  7. DreamHost7th
  8. GoDaddy8th
  9. DigitalOcean9th
  10. Vercel–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Hostinger5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • SiteGround4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cloudways4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Kinsta3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Namecheap2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bluehost2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • DreamHost2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GoDaddy1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • DigitalOcean1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Vercel0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about web hosting providers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is DigitalOcean or GoDaddy more popular in search?

This chart shows how often people search Google for DigitalOcean and GoDaddy by name. Each line represents a brand's share of searches for all ten web hosting providers we track, month by month, from English-language searches worldwide.

DigitalOcean and GoDaddy among web hosting providers worldwide, by month

Share of searches by month for GoDaddy, DigitalOcean. The figures are in the table below the chart.

View monthly share of searches table
MonthGoDaddyHostingerVercelNamecheapDigitalOceanSiteGroundBluehostCloudwaysDreamHostKinsta
Oct 202533.6%35.9%11.2%9.3%4.1%2.3%1.9%0.68%0.68%0.31%
Nov 202533.3%36.1%11.3%9.3%4.2%2.3%1.9%0.69%0.69%0.25%
Dec 202533.4%36.2%11.3%9.3%4.2%2.3%1.9%0.69%0.56%0.25%
Jan 202634.1%35.7%11.8%9.6%3.5%2.4%1.6%0.58%0.48%0.21%
Feb 202631.1%32.9%15.8%10.6%3.9%2.6%1.7%0.64%0.52%0.23%
Mar 202631.9%33.4%16.5%9%4.1%2.2%1.5%0.67%0.45%0.24%
Apr 202626.5%33.3%20.5%11.3%3.4%2.2%1.5%0.68%0.45%0.2%
May 202628.1%35.2%17.7%9.7%4.3%1.9%1.6%0.72%0.48%0.21%
Jun 202630.2%31.6%19.1%10.4%3.8%2.1%1.4%0.63%0.51%0.23%
Jul 202630%31.7%19.1%10.5%3.8%2.1%1.4%0.63%0.52%0.23%
Aug 202627.8%29.7%21.9%12.1%3.6%2%1.6%0.59%0.48%0.22%
Sep 202632.3%28.5%21%9.4%4.2%1.9%1.5%0.57%0.46%0.21%

How has the DigitalOcean and GoDaddy comparison changed over the last 12 months?

3 findings
  • GoDaddy was ahead of DigitalOcean in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, DigitalOcean’s share of searches among web hosting providers worldwide moved from 4.1% to 4.2%, and its estimated monthly branded searches moved from 450K to 550K.
  • Across the 12 months ending September 2026, GoDaddy’s share of searches among web hosting providers worldwide moved from 33.6% to 32.3%, and its estimated monthly branded searches moved from 3.7M to 4.2M.

How did search popularity change for web hosting providers worldwide in September 2026?

2 changes

  1. In September 2026, GoDaddy overtook Hostinger to become the leader among web hosting providers worldwide, with 32.3% of the searches.

  2. In September 2026, DigitalOcean gained share of searches among web hosting providers worldwide, from 3.6% to 4.2%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using DigitalOcean’s and GoDaddy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DigitalOcean

1 branded search term

  • digitalocean

GoDaddy

2 branded search terms

  • godaddy
  • godaddy email

How the Brand Demand Index is measured

Other head-to-heads among web hosting providers

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