Washing pods brands:Which are searched most?
In September 2026, Bold Commerce was the most searched among washing pods brands worldwide, with an estimated 1K branded searches and 95.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Bold Commerce95.2%
- Fairy4.8%
Ariel—
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Share of SearchLeaderboard
Compare the washing pods brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Bold Commerce, Fairy. The figures are in the table below the chart.
View monthly share of search table
| Month | Bold Commerce | Fairy | Ariel |
|---|---|---|---|
| Oct 2025 | 93.5% | 6.5% | — |
| Nov 2025 | 94.6% | 5.4% | — |
| Dec 2025 | 94.6% | 5.4% | — |
| Jan 2026 | 90.7% | 9.3% | — |
| Feb 2026 | 92.6% | 7.4% | — |
| Mar 2026 | 94.9% | 5.1% | — |
| Apr 2026 | 90.7% | 9.3% | — |
| May 2026 | 94.6% | 5.4% | — |
| Jun 2026 | 94.6% | 5.4% | — |
| Jul 2026 | 93.5% | 6.5% | — |
| Aug 2026 | 91.1% | 8.9% | — |
| Sep 2026 | 95.2% | 4.8% | — |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 95.2% | 1K | +38.9% | +4.1 points | |
| 2, held 2nd | 4.8% | 50 | -28.6% | -4.1 points | |
| —, not measured this month | — | — | — | — |
Compare search popularity between leading brands
Which brand is most popular in search among washing pods brands worldwide?
2 brands
In September 2026, Bold Commerce was the most searched among washing pods brands worldwide, with an estimated 1K branded searches and 95.2% estimated Share of Search within this set. Fairy is in 2nd place, 90.5 percentage points behind at 4.8% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Bold Commerce | 93.5% → 95.2% | 95.2%Sep 2026 | 90.7%Jan 2026 | 1st |
| Fairy | 6.5% → 4.8% | 9.3%Jan 2026 | 4.8%Sep 2026 | 2nd |
Each finding as a sentence
- Across the 12 months ending September 2026, Bold Commerce’s estimated Share of Search among washing pods brands worldwide increased from 93.5% to 95.2%.
- Across the 12 months ending September 2026, Fairy’s estimated Share of Search among washing pods brands worldwide decreased from 6.5% to 4.8%.
- Across the 12 months ending September 2026, Bold Commerce’s estimated Share of Search among washing pods brands worldwide peaked at 95.2% in September 2026 and was lowest at 90.7% in January 2026.
- Across the 12 months ending September 2026, Fairy’s estimated Share of Search among washing pods brands worldwide peaked at 9.3% in January 2026 and was lowest at 4.8% in September 2026.
- Across the 12 months ending September 2026, Ariel held steady: its estimated Share of Search among washing pods brands worldwide moved less than 0.5 percentage points.
How did search popularity change for washing pods brands worldwide in September 2026?
2 changes
In September 2026, Bold Commerce gained estimated Share of Search among washing pods brands worldwide, from 91.1% to 95.2%.
In September 2026, Fairy lost estimated Share of Search among washing pods brands worldwide, from 8.9% to 4.8%.
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