Brandwave

Electrolux vs LG:Which is searched more?

In September 2026, Electrolux had more branded searches than LG among washer and dryer brands worldwide. Electrolux was estimated to have 1.5M branded searches compared to LG’s 18.1K, and held a 91.8% Share of Search versus LG’s 1.1%. These are worldwide searches for English-language branded terms.

Share of Search among washer and dryer brands worldwide in September 2026Which is more popular in search, Electrolux or LG?
Electrolux91.8%1.5M searches
vs
LG1.1%18.1K searches

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Which is more popular in search, Electrolux or LG?

Compare the washer and dryer brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Electrolux and LG among washer and dryer brands worldwide, by month

Share of Search by month for Electrolux, LG. The figures are in the table below the chart.

View monthly share of search table
MonthElectroluxAmanaGE ProfileLGBosch
Oct 202591.5%5.5%1.4%1.4%0.27%
Nov 202593.5%3.8%1.4%1.1%0.18%
Dec 202591.5%5.5%1.4%1.4%0.27%
Jan 202691.5%5.5%1.4%1.4%0.27%
Feb 202690%6.7%1.3%1.6%0.32%
Mar 202691.7%5.5%1.1%1.4%0.27%
Apr 202691.7%5.5%1.1%1.4%0.27%
May 202691.7%5.5%1.1%1.4%0.27%
Jun 202691.8%5.5%1.1%1.4%0.22%
Jul 202689.8%6.7%1.6%1.6%0.26%
Aug 202691.5%5.5%1.4%1.4%0.22%
Sep 202691.8%5.5%1.4%1.1%0.22%

How has the Electrolux and LG comparison changed over the last 12 months?

  • Electrolux was ahead of LG in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Electrolux’s estimated Share of Search among washer and dryer brands worldwide moved from 91.5% to 91.8%, and its estimated monthly branded searches held steady at 1.5M.
  • Across the 12 months ending September 2026, LG’s estimated Share of Search among washer and dryer brands worldwide moved from 1.4% to 1.1%, and its estimated monthly branded searches moved from 22.2K to 18.1K.

How did search popularity change for washer and dryer brands worldwide in September 2026?

  1. Estimated monthly branded searches for LG worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

Other head-to-heads among washer and dryer brands

How each brand is measured

Brandwave collects information about searches that people make online using Electrolux’s and LG’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Electrolux

1 branded search term

  • electrolux

LG

1 branded search term

  • lg com

How the Brand Demand Index is measured

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