Murf AI vs Play.ht:Which is more popular?

Name: Murf AI vs Play.ht: Which is searched more?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, Murf AI had more branded searches than Play.ht among voice cloning platforms worldwide. Murf AI had about 70,500 branded searches, while Play.ht had 32,900. Murf AI made up 0.96% of all voice cloning platform searches we track, and Play.ht accounted for 0.45%. When we asked ChatGPT and Google AI Overviews about voice cloning platforms, Play.ht appeared in two of the five answers and Murf AI in one. Play.ht was mentioned before Murf AI in every answer that named either.

Among voice cloning platforms worldwide in September 2026

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Top voice cloning platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Play.ht was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Murf AI was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Play.ht was listed before Murf AI in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
ElevenLabs	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
Resemble AI	Named in 3 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	3 of 5
Cartesia	Named in 1 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	2 of 5
Play.ht	Named in 1 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	2 of 5
Murf AI	Named in 1 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	1 of 5

ElevenLabs5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Resemble AI3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Cartesia2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Play.ht2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Murf AI1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about voice cloning platforms

5 answers

Asked ChatGPT
“Which voice cloning platform should I use?”
1. 1ElevenLabs
2. 2Resemble AI
Asked ChatGPT
“What are the best voice cloning platforms?”
1. 1ElevenLabs
2. 2Resemble AI
3. 3Play.ht
4. 4Murf AI
Asked ChatGPT
“What's the best voice cloning platform for synthetic voice?”
Searched Google, AI Overview
“ai voice cloning”
1. 1ElevenLabs
2. 2Cartesia
Searched Google, AI Overview
“voice cloning software”
1. 1ElevenLabs
2. 2Play.ht

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Murf AI or Play.ht more popular in search?

This chart shows how often people search Google for Murf AI and Play.ht by name. Each line represents a brand's share of searches for all five voice cloning platforms we track, month by month, from English-language searches worldwide.

Murf AI and Play.ht among voice cloning platforms worldwide, by month

Month	ElevenLabs	Cartesia	Murf AI	Play.ht	Resemble AI
Oct 2025	95.2%	0.11%	2.4%	1.8%	0.55%
Nov 2025	95.5%	0.16%	2.3%	1.5%	0.55%
Dec 2025	96%	0.08%	1.7%	1.7%	0.48%
Jan 2026	95.9%	0.14%	1.7%	1.9%	0.39%
Feb 2026	95.8%	0.16%	1.6%	2%	0.38%
Mar 2026	96.3%	0.14%	1.4%	1.9%	0.26%
Apr 2026	96%	0.13%	1.6%	1.9%	0.31%
May 2026	96.8%	0.2%	1.4%	1.4%	0.21%
Jun 2026	97.8%	0.25%	0.97%	0.77%	0.18%
Jul 2026	97.7%	0.38%	0.97%	0.77%	0.15%
Aug 2026	97.4%	0.87%	1%	0.58%	0.15%
Sep 2026	95.7%	2.7%	0.96%	0.45%	0.17%

How has the Murf AI and Play.ht comparison changed over the last 12 months?

3 findings

The lead changed hands 2 times in the 12 months ending September 2026: Play.ht took it in January 2026, Murf AI took it in May 2026.
Across the 12 months ending September 2026, Murf AI’s share of searches among voice cloning platforms worldwide moved from 2.4% to 0.96%, and its estimated monthly branded searches moved from 148K to 70.5K.
Across the 12 months ending September 2026, Play.ht’s share of searches among voice cloning platforms worldwide moved from 1.8% to 0.45%, and its estimated monthly branded searches moved from 110K to 32.9K.

How did search popularity change for voice cloning platforms worldwide in September 2026?

3 changes

In September 2026, Cartesia overtook Murf AI to rank 2nd among voice cloning platforms worldwide, with 2.7% of the searches.
Estimated monthly branded searches for Play.ht worldwide fell 70.1% over 12 measured months, from 110K to 32.9K in September 2026.
Estimated monthly branded searches for Murf AI worldwide fell 52.4% over 12 measured months, from 148K to 70.5K in September 2026.

How are branded searches counted?

11 search terms

Brandwave collects information about searches that people make online using Murf AI’s and Play.ht’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.