Cartesia vs Play.ht:Which is more popular?
In September 2026, Cartesia had more branded searches than Play.ht among voice cloning platforms worldwide. Cartesia had about 201,000 branded searches, while Play.ht had 32,900. Cartesia made up 2.7% of all voice cloning platform searches we track, and Play.ht accounted for 0.45%. When we asked ChatGPT and Google AI Overviews about voice cloning platforms, Cartesia and Play.ht each appeared in two of the five answers. Cartesia and Play.ht were each mentioned first in two of the four answers that named either.
Who do people search for more?
Cartesia, about 6 searches for every 1 for Play.ht
Who does AI mention more?
Both were mentioned in 2 of 5 answers.
Who does AI recommend more?
Each is named first in 2 of 4 answers.
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Top voice cloning platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Cartesia and Play.ht were each mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Cartesia and Play.ht were each listed first in two of the four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
ElevenLabs1st
Resemble AI2nd- Cartesia3rd
- Play.ht4th
Murf AI5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- ElevenLabs5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Resemble AI3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Cartesia2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Play.ht2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Murf AI1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about voice cloning platforms
5 answers
Asked ChatGPT
“Which voice cloning platform should I use?”
Asked ChatGPT
“What are the best voice cloning platforms?”
Asked ChatGPT
“What's the best voice cloning platform for synthetic voice?”
Searched Google, AI Overview
“ai voice cloning”
Searched Google, AI Overview
“voice cloning software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Cartesia or Play.ht more popular in search?
This chart shows how often people search Google for Cartesia and Play.ht by name. Each line represents a brand's share of searches for all five voice cloning platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Cartesia, Play.ht. The figures are in the table below the chart.
View monthly share of searches table
| Month | ElevenLabs | Cartesia | Murf AI | Play.ht | Resemble AI |
|---|---|---|---|---|---|
| Oct 2025 | 95.2% | 0.11% | 2.4% | 1.8% | 0.55% |
| Nov 2025 | 95.5% | 0.16% | 2.3% | 1.5% | 0.55% |
| Dec 2025 | 96% | 0.08% | 1.7% | 1.7% | 0.48% |
| Jan 2026 | 95.9% | 0.14% | 1.7% | 1.9% | 0.39% |
| Feb 2026 | 95.8% | 0.16% | 1.6% | 2% | 0.38% |
| Mar 2026 | 96.3% | 0.14% | 1.4% | 1.9% | 0.26% |
| Apr 2026 | 96% | 0.13% | 1.6% | 1.9% | 0.31% |
| May 2026 | 96.8% | 0.2% | 1.4% | 1.4% | 0.21% |
| Jun 2026 | 97.8% | 0.25% | 0.97% | 0.77% | 0.18% |
| Jul 2026 | 97.7% | 0.38% | 0.97% | 0.77% | 0.15% |
| Aug 2026 | 97.4% | 0.87% | 1% | 0.58% | 0.15% |
| Sep 2026 | 95.7% | 2.7% | 0.96% | 0.45% | 0.17% |
How has the Cartesia and Play.ht comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Cartesia took it in August 2026.
- Across the 12 months ending September 2026, Cartesia’s share of searches among voice cloning platforms worldwide moved from 0.11% to 2.7%, and its estimated monthly branded searches moved from 6.6K to 201K.
- Across the 12 months ending September 2026, Play.ht’s share of searches among voice cloning platforms worldwide moved from 1.8% to 0.45%, and its estimated monthly branded searches moved from 110K to 32.9K.
How did search popularity change for voice cloning platforms worldwide in September 2026?
2 changes
In September 2026, Cartesia overtook Murf AI to rank 2nd among voice cloning platforms worldwide, with 2.7% of the searches.
Estimated monthly branded searches for Play.ht worldwide fell 70.1% over 12 measured months, from 110K to 32.9K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Cartesia’s and Play.ht’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among voice cloning platforms
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