Brandwave

Bridgestone vs Pirelli:Which is searched more?

In September 2026, Bridgestone had more branded searches than Pirelli among truck tires brands worldwide. Bridgestone was estimated to have 450K branded searches compared to Pirelli’s 301K, and held a 16.6% Share of Search versus Pirelli’s 11.1%. These are worldwide searches for English-language branded terms.

Share of Search among truck tires brands worldwide in September 2026Which is more popular in search, Bridgestone or Pirelli?
Bridgestone16.6%450K searches
vs
Pirelli11.1%301K searches

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Which is more popular in search, Bridgestone or Pirelli?

Compare the truck tires brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bridgestone and Pirelli among truck tires brands worldwide, by month

Share of Search by month for Bridgestone, Pirelli. The figures are in the table below the chart.

View monthly share of search table
MonthMichelinBridgestoneGoodyearPirelliHankookContinentalMaxxis
Oct 202549.1%14.7%14.7%9.9%5.4%3.8%2.4%
Nov 202545.5%16.7%13.6%11.2%6.1%4.2%2.7%
Dec 202549.4%14.8%14.8%9.9%4.5%4.1%2.4%
Jan 202647.2%17.3%14.2%9.5%5.2%3.9%2.8%
Feb 202644.2%19.9%13.3%10.9%4.9%4.1%2.7%
Mar 202647.2%17.3%14.2%9.5%5.2%3.9%2.8%
Apr 202650.2%15.1%12.3%10.1%5.5%3.8%3%
May 202650.5%15.2%12.4%10.1%4.5%4.2%3%
Jun 202652%12.8%12.8%10.4%4.7%4.3%3.1%
Jul 202651.5%15.4%12.6%8.4%4.6%4.2%3.1%
Aug 202652.7%12.9%12.9%8.6%4.7%4.9%3.2%
Sep 202644.9%16.6%13.5%11.1%6.1%4.5%3.3%

How has the Bridgestone and Pirelli comparison changed over the last 12 months?

  • Bridgestone was ahead of Pirelli in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bridgestone’s estimated Share of Search among truck tires brands worldwide moved from 14.7% to 16.6%, and its estimated monthly branded searches moved from 550K to 450K.
  • Across the 12 months ending September 2026, Pirelli’s estimated Share of Search among truck tires brands worldwide moved from 9.9% to 11.1%, and its estimated monthly branded searches moved from 368K to 301K.

How did search popularity change for truck tires brands worldwide in September 2026?

  1. In September 2026, Bridgestone gained estimated Share of Search among truck tires brands worldwide, from 12.9% to 16.6%.

  2. In September 2026, Pirelli gained estimated Share of Search among truck tires brands worldwide, from 8.6% to 11.1%.

Other head-to-heads among truck tires brands

How each brand is measured

Brandwave collects information about searches that people make online using Bridgestone’s and Pirelli’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bridgestone

1 branded search term

  • bridgestone

Pirelli

1 branded search term

  • pirelli

How the Brand Demand Index is measured

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