Leofoto vs Manfrotto:Which is more popular?
In September 2026, Manfrotto had more branded searches than Leofoto among tripod head brands worldwide. Manfrotto had about 49,300 branded searches, while Leofoto had 12,100. Manfrotto made up 55.3% of all tripod head brand searches we track, and Leofoto accounted for 13.6%. When we asked ChatGPT and Google AI Overviews about tripod head brands, Manfrotto appeared in three of the four answers and Leofoto in two. Leofoto and Manfrotto were each mentioned first in two of the four answers.
Who do people search for more?
Manfrotto, about 4 searches for every 1 for Leofoto
Who does AI mention more?
Manfrotto, mentioned in 3 of 4 answers, Leofoto in 2
Who does AI recommend more?
Each is named first in 2 of 4 answers.
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Top tripod head brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Manfrotto was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Leofoto was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Leofoto and Manfrotto were each listed first in two of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Really Right Stuff1st- Arca-Swiss2nd
- Leofoto3rd
Gitzo4th- Manfrotto5th
Sirui6th
Benro7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Arca-Swiss4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Really Right Stuff4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers- Manfrotto3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Gitzo3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Leofoto2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Sirui2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Benro2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about tripod head brands
4 answers
Asked ChatGPT
“Which tripod head brand should I buy?”
Asked ChatGPT
“What are the best tripod head brands?”
Asked ChatGPT
“What's the best tripod head brand for camera mounts?”
Searched Google, AI Overview
“ball head tripod”
Searched Google, AI Overview
“pan tilt head”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Leofoto or Manfrotto more popular in search?
This chart shows how often people search Google for Leofoto and Manfrotto by name. Each line represents a brand's share of searches for all seven tripod head brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Manfrotto, Leofoto. The figures are in the table below the chart.
View monthly share of searches table
| Month | Manfrotto | Leofoto | Arca-Swiss | Gitzo | Sirui | Benro | Really Right Stuff |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 59.8% | 10.7% | 7.2% | 4.8% | 5.8% | 5.8% | 5.8% |
| Nov 2025 | 59.2% | 10.6% | 7.1% | 5.8% | 5.8% | 5.8% | 5.8% |
| Dec 2025 | 54.3% | 11.9% | 7.9% | 6.5% | 6.5% | 6.5% | 6.5% |
| Jan 2026 | 56.4% | 11.3% | 7.6% | 6.2% | 6.2% | 6.2% | 6.2% |
| Feb 2026 | 57.5% | 10.3% | 8.4% | 5.6% | 5.6% | 6.9% | 5.6% |
| Mar 2026 | 61.1% | 10.9% | 7.3% | 4.9% | 4.9% | 6% | 4.9% |
| Apr 2026 | 57.8% | 12.7% | 6.9% | 5.6% | 5.6% | 5.6% | 5.6% |
| May 2026 | 57% | 12.5% | 8.3% | 5.6% | 5.6% | 5.6% | 5.6% |
| Jun 2026 | 55.6% | 13.7% | 7.4% | 6.1% | 5% | 6.1% | 6.1% |
| Jul 2026 | 52.9% | 14.2% | 7.7% | 6.3% | 6.3% | 6.3% | 6.3% |
| Aug 2026 | 54.1% | 13.3% | 8.9% | 5.9% | 5.9% | 5.9% | 5.9% |
| Sep 2026 | 55.3% | 13.6% | 9.1% | 6.1% | 6.1% | 4.9% | 4.9% |
How has the Leofoto and Manfrotto comparison changed over the last 12 months?
3 findings
- Manfrotto was ahead of Leofoto in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Leofoto’s share of searches among tripod head brands worldwide moved from 10.7% to 13.6%, and its estimated monthly branded searches held steady at 12.1K.
- Across the 12 months ending September 2026, Manfrotto’s share of searches among tripod head brands worldwide moved from 59.8% to 55.3%, and its estimated monthly branded searches moved from 67.6K to 49.3K.
How did search popularity change for tripod head brands worldwide in September 2026?
1 change
In September 2026, Manfrotto gained share of searches among tripod head brands worldwide, from 54.1% to 55.3%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Leofoto’s and Manfrotto’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among tripod head brands

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