Brandwave

How popular isLeofoto?

In September 2026, people searched for Leofoto by name about 12,100 times worldwide, about the same as the previous year. These searches made up 13.6% of all global tripod head brand searches, placing Leofoto second out of seven brands. When we asked both ChatGPT and Google AI Overviews about tripod head brands, Leofoto appeared in two of the four answers and was the third most recommended of the seven.

Search and AI answers in September 2026

Leofoto is the second most searched of 7 competitors and the third most recommended in AI answers.

  1. ManfrottoShare of searches 55.3%Mentioned in 3 of 4 AI answersPlace in AI recommendations 5th
  2. LeofotoShare of searches 13.6%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
  3. Arca-SwissShare of searches 9.1%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
  4. GitzoShare of searches 6.1%Mentioned in 3 of 4 AI answersPlace in AI recommendations 4th
  5. SiruiShare of searches 6.1%Mentioned in 2 of 4 AI answersPlace in AI recommendations 6th

+2 more

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Top tripod head brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Leofoto was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Leofoto is the third most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Really Right Stuff1st
  2. Arca-Swiss2nd
  3. Leofoto3rd
  4. Gitzo4th
  5. Manfrotto5th
  6. Sirui6th
  7. Benro7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Arca-Swiss4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Really Right Stuff4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Manfrotto3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Gitzo3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Leofoto2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sirui2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Benro2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about tripod head brands

4 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which tripod head brands compete with Leofoto?

Leofoto against tripod head brands worldwide, by month

Share of searches by month for Manfrotto, Leofoto, Arca-Swiss, Gitzo, Sirui, Benro, Really Right Stuff. The figures are in the table below the chart.

View monthly share of searches table
MonthManfrottoLeofotoArca-SwissGitzoSiruiBenroReally Right Stuff
Oct 202559.8%10.7%7.2%4.8%5.8%5.8%5.8%
Nov 202559.2%10.6%7.1%5.8%5.8%5.8%5.8%
Dec 202554.3%11.9%7.9%6.5%6.5%6.5%6.5%
Jan 202656.4%11.3%7.6%6.2%6.2%6.2%6.2%
Feb 202657.5%10.3%8.4%5.6%5.6%6.9%5.6%
Mar 202661.1%10.9%7.3%4.9%4.9%6%4.9%
Apr 202657.8%12.7%6.9%5.6%5.6%5.6%5.6%
May 202657%12.5%8.3%5.6%5.6%5.6%5.6%
Jun 202655.6%13.7%7.4%6.1%5%6.1%6.1%
Jul 202652.9%14.2%7.7%6.3%6.3%6.3%6.3%
Aug 202654.1%13.3%8.9%5.9%5.9%5.9%5.9%
Sep 202655.3%13.6%9.1%6.1%6.1%4.9%4.9%

  1. 1.Manfrotto

    55.3%

    Held 1st. 49.3K estimated branded searches, 0% vs prior month. Share +1.2 points.

  2. 2.Leofoto

    13.6%

    Held 2nd. 12.1K estimated branded searches, 0% vs prior month. Share +0.3 points.

  3. 3.Arca-Swiss

    9.1%

    Held 3rd. 8.1K estimated branded searches, 0% vs prior month. Share +0.2 points.

  4. 4.Gitzo

    6.1%

    Moved from 5th to 4th. 5.4K estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.Sirui

    6.1%

    Moved from 7th to 5th. 5.4K estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. 6.Benro

    4.9%

    Moved from 4th to 6th. 4.4K estimated branded searches, -18.5% vs prior month. Share -1 points.

  7. 7.Really Right Stuff

    4.9%

    Moved from 6th to 7th. 4.4K estimated branded searches, -18.5% vs prior month. Share -1 points.

Compare popularity between Leofoto and its closest rivals

Every comparison with Leofoto

6 comparisons

How has branded search demand for Leofoto changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Leofoto worldwide held steady at 12.1K.
  • Across the 12 months ending September 2026, Leofoto’s share of searches among tripod head brands worldwide increased from 10.7% to 13.6%.
  • Across the 12 months ending September 2026, Leofoto’s share of searches among tripod head brands worldwide peaked at 14.2% in July 2026 and was lowest at 10.3% in February 2026.

How did search popularity change for tripod head brands worldwide in September 2026?

6 changes

  1. In September 2026, Manfrotto gained share of searches among tripod head brands worldwide, from 54.1% to 55.3%.

  2. In September 2026, Benro lost share of searches among tripod head brands worldwide, from 5.9% to 4.9%.

  3. In September 2026, Really Right Stuff lost share of searches among tripod head brands worldwide, from 5.9% to 4.9%.

  4. Arca-Swiss’ share of searches among tripod head brands worldwide has gained ground for 3 months in a row, from 7.4% to 9.1% in September 2026.

  5. In September 2026, Sirui rose from 7th to 5th among tripod head brands worldwide.

  6. In September 2026, Gitzo rose from 5th to 4th among tripod head brands worldwide.

How are Leofoto’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Leofoto’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • leofoto

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How the Brand Demand Index is measured

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