Brandwave

Huawei vs Nokia:Which is more popular?

In September 2026, Huawei had more branded searches than Nokia among telecom software worldwide. Huawei had about 4.1 million branded searches, while Nokia had 1.8 million. Huawei made up 65.3% of all telecom software searches we track, and Nokia accounted for 29.2%. When we asked ChatGPT and Google AI Overviews about telecom software, neither Huawei nor Nokia appeared in any of the five answers.

Among telecom software worldwide in September 2026

Who do people search for more?

Huawei, about 2 searches for every 1 for Nokia

Huawei 4.1M searchesNokia 1.8M searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Huawei in 0 of 5Nokia in 0 of 5

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Top telecom software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Huawei nor Nokia showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Amdocs1st
  2. Netcracker2nd
  3. OneBill3rd
  4. Rev.io4th
  5. ASTPP5th
  6. Huawei–
  7. Nokia–
  8. CSG–
  9. Ericsson–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ASTPP3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Amdocs3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Netcracker2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • OneBill2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rev.io2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Huawei0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Nokia0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CSG0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ericsson0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about telecom software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Huawei or Nokia more popular in search?

This chart shows how often people search Google for Huawei and Nokia by name. Each line represents a brand's share of searches for all nine telecom software we track, month by month, from English-language searches worldwide.

Huawei and Nokia among telecom software worldwide, by month

Share of searches by month for Huawei, Nokia. The figures are in the table below the chart.

View monthly share of searches table
MonthHuaweiNokiaCSGEricssonNetcrackerOneBillASTPPRev.ioAmdocs
Oct 202562.8%28.1%5.7%3.1%0.23%0.04%<0.01%0.01%<0.01%
Nov 202564.4%28.8%3.9%2.6%0.23%0.05%<0.01%0.01%<0.01%
Dec 202564%28.7%3.8%3.2%0.23%0.06%<0.01%0.02%<0.01%
Jan 202660.2%27%8.1%4.4%0.27%0.06%<0.01%0.01%<0.01%
Feb 202659.6%26.6%9.8%3.6%0.32%0.08%0.01%0.01%<0.01%
Mar 202664%28.6%3.8%3.2%0.28%0.08%<0.01%0.01%<0.01%
Apr 202667.6%24.6%4.1%3.3%0.24%0.07%0.01%0.02%<0.01%
May 202664.5%28.9%3.2%3.2%0.23%0.08%<0.01%0.01%<0.01%
Jun 202663.1%28.1%3.8%4.6%0.28%0.1%0.01%0.02%<0.01%
Jul 202660.1%32.9%3%3.6%0.27%0.1%<0.01%0.01%<0.01%
Aug 202664.5%28.9%3.2%3.2%0.19%0.07%<0.01%0.01%<0.01%
Sep 202665.3%29.2%2.6%2.6%0.19%0.06%<0.01%<0.01%<0.01%

How has the Huawei and Nokia comparison changed over the last 12 months?

3 findings
  • Huawei was ahead of Nokia in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Huawei’s share of searches among telecom software worldwide moved from 62.8% to 65.3%, and its estimated monthly branded searches held steady at 4.1M.
  • Across the 12 months ending September 2026, Nokia’s share of searches among telecom software worldwide moved from 28.1% to 29.2%, and its estimated monthly branded searches held steady at 1.8M.

How did search popularity change for telecom software worldwide in September 2026?

1 change
  1. In September 2026, Huawei gained share of searches among telecom software worldwide, from 64.5% to 65.3%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Huawei’s and Nokia’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Huawei

1 branded search term

  • huawei

Nokia

1 branded search term

  • nokia

How the Brand Demand Index is measured

Other head-to-heads among telecom software

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