Brandwave

Bullfrog vs Jacuzzi:Which is more popular by branded search?

In August 2026, Jacuzzi had more branded searches than Bullfrog among spa pool brands worldwide. Jacuzzi was estimated to have 1.2M branded searches compared to Bullfrog’s 201K, and held a 67.1% Share of Search versus Bullfrog’s 11.1%. These are worldwide searches for English-language branded terms.

Share of Search among spa pool brands worldwide in August 2026Which is more popular in search, Bullfrog or Jacuzzi?
Bullfrog11.1%201K searches
vs
Jacuzzi67.1%1.2M searches

Follow Bullfrog vs Jacuzzi and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Bullfrog or Jacuzzi?

Compare the spa pool brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bullfrog and Jacuzzi among spa pool brands worldwide, by month

Share of Search by month for Jacuzzi, Bullfrog. The figures are in the table below the chart.

View monthly share of search table
MonthJacuzziSundanceBullfrogVortexHot Spring
Oct 202570.5%9.5%11.6%6.4%1.9%
Nov 202569.7%9.3%11.4%7.7%1.9%
Dec 202568.6%9.2%11.2%9.2%1.8%
Jan 202668.5%13.8%9.2%6.2%2.3%
Feb 202670.7%9.4%11.6%6.4%1.9%
Mar 202672.1%6.5%14.5%5.3%1.6%
Apr 202672.8%6.6%14.6%4.4%1.6%
May 202675%6.8%12.4%4.5%1.4%
Jun 202678.6%5.8%10.5%3.9%1.2%
Jul 202676.9%6.9%10.4%4.7%1.1%
Aug 202667.1%16.6%11.1%4.1%1.2%
Sep 2026—————

How has the Bullfrog and Jacuzzi comparison changed over the last 12 months?

  • Jacuzzi was ahead of Bullfrog in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Bullfrog’s estimated Share of Search among spa pool brands worldwide moved from 11.6% to 11.1%, and its estimated monthly branded searches moved from 165K to 201K.
  • Across the 11 months ending August 2026, Jacuzzi’s estimated Share of Search among spa pool brands worldwide moved from 70.5% to 67.1%, and its estimated monthly branded searches moved from 1M to 1.2M.

How did search popularity change for spa pool brands worldwide in August 2026?

  1. In August 2026, Sundance overtook Bullfrog to rank 2nd among spa pool brands worldwide, at 16.6%.

  2. In August 2026, Bullfrog gained estimated Share of Search among spa pool brands worldwide, from 10.4% to 11.1%.

  3. In August 2026, Jacuzzi lost estimated Share of Search among spa pool brands worldwide, from 76.9% to 67.1%.

How each brand is measured

Brandwave collects information about searches that people make online using Bullfrog’s and Jacuzzi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bullfrog

1 branded search term

  • bullfrog

Jacuzzi

1 branded search term

  • jacuzzi

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.