Reframe vs Sober Time:Which is searched more?
In September 2026, Reframe had more branded searches than Sober Time among sobriety apps worldwide. Reframe had about 6,600 branded searches, while Sober Time had 1,300. Reframe made up 20.7% of all sobriety app searches we track, and Sober Time accounted for 4.1%. These are worldwide searches for English-language branded terms.
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Is Reframe or Sober Time more popular in search?
Compare the apps people use to track sobriety. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Reframe, Sober Time. The figures are in the table below the chart.
View monthly share of searches table
| Month | I Am Sober | Reframe | Meeting Guide | NOMO | Sober Time | Try Dry | Quit Genius | Tempest |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 51.5% | 23% | 10.1% | 6.6% | 3.5% | 3.5% | 1.7% | 0.24% |
| Nov 2025 | 52.6% | 23.4% | 10.3% | 5.7% | 3.6% | 3.1% | 1.1% | 0.18% |
| Dec 2025 | 52.2% | 23.3% | 8.5% | 5.6% | 3.5% | 5.6% | 1.1% | 0.18% |
| Jan 2026 | 51.7% | 23% | 6.7% | 5.6% | 3.7% | 8.4% | 0.74% | 0.12% |
| Feb 2026 | 59.2% | 17.7% | 7.9% | 7.9% | 3.3% | 2.9% | 1% | 0.16% |
| Mar 2026 | 60.5% | 18% | 7.9% | 7.9% | 2.7% | 2% | 0.87% | 0.11% |
| Apr 2026 | 54% | 24.2% | 8.7% | 7.2% | 3% | 2.1% | 0.78% | 0.09% |
| May 2026 | 57% | 20.8% | 7.6% | 7.6% | 4.1% | 2.3% | 0.66% | 0.09% |
| Jun 2026 | 54.7% | 24.5% | 7.3% | 7.3% | 3.9% | 1.8% | 0.51% | 0.12% |
| Jul 2026 | 53.2% | 23.8% | 7.1% | 8.5% | 4.7% | 2.1% | 0.5% | 0.09% |
| Aug 2026 | 54.5% | 24.4% | 7.2% | 7.2% | 3.9% | 2.2% | 0.51% | 0.09% |
| Sep 2026 | 56.8% | 20.7% | 7.5% | 7.5% | 4.1% | 2.8% | 0.44% | 0.09% |
How has the Reframe and Sober Time comparison changed over the last 12 months?
3 findings
- Reframe was ahead of Sober Time in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Reframe’s share of searches among sobriety apps worldwide moved from 23% to 20.7%, and its estimated monthly branded searches held steady at 6.6K.
- Across the 12 months ending September 2026, Sober Time’s share of searches among sobriety apps worldwide moved from 3.5% to 4.1%, and its estimated monthly branded searches moved from 1K to 1.3K.
How did search popularity change for sobriety apps worldwide in September 2026?
2 changes
In September 2026, Reframe lost share of searches among sobriety apps worldwide, from 24.4% to 20.7%.
Estimated monthly branded searches for Sober Time worldwide rose 30% over 12 measured months, from 1K to 1.3K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Reframe’s and Sober Time’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Reframe
1 branded search term
- reframe app
Sober Time
1 branded search term
- sober time
Other head-to-heads among sobriety apps
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