Sleep earbud brands:Which are most popular?
In September 2026, Soundcore was the most searched sleep earbud brand worldwide, accounting for 48.9% of all searches among the six brands we track. When we checked with ChatGPT and Google AI Overviews, Soundcore and Ozlo showed up in every answer. Ozlo was recommended most often, coming first in all four responses that gave a list.
SoundcoreShare of searches 48.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd- OzloShare of searches 39.3%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
SleepPhonesShare of searches 6.8%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th- MusicozyShare of searches 4.5%Mentioned in 1 of 5 AI answersPlace in AI recommendations 3rd
- PerytongShare of searches 0.27%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top sleep earbud brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Soundcore and Ozlo appeared every time. Ozlo was recommended most often, coming first in all four answers that gave a list. Soundcore was second, and Musicozy was third. Perytong, which ranked fifth in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Soundcore5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Ozlo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- SleepPhones1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Musicozy1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Perytong0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Kokoon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about sleep earbud brands
5 answers
Asked ChatGPT
“Which sleep earbud brand should I buy?”
Asked ChatGPT
“What are the best sleep earbud brands?”
Asked ChatGPT
“What's the best sleep earbud brand for side sleepers?”
Searched Google, AI Overview
“sleep headphones”
Searched Google, AI Overview
“sleep earbuds”
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Which sleep earbud brands do people search for most?
This chart shows how often people search Google for each sleep earbud brand by name. Each line represents a brand's share of searches for all six sleep earbud brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Soundcore, Ozlo, SleepPhones, Musicozy. The figures are in the table below the chart.
View monthly share of searches table
| Month | Soundcore | Ozlo | SleepPhones | Musicozy | Perytong | Kokoon |
|---|---|---|---|---|---|---|
| Oct 2025 | 53.4% | 33.8% | 8.4% | 3.7% | 0.27% | 0.33% |
| Nov 2025 | 48.8% | 35.1% | 10.7% | 4.8% | 0.35% | 0.23% |
| Dec 2025 | 48% | 32.5% | 12.1% | 6.6% | 0.59% | 0.21% |
| Jan 2026 | 53.2% | 31.3% | 9.5% | 5.2% | 0.46% | 0.25% |
| Feb 2026 | 59.8% | 28.7% | 7.2% | 3.9% | 0.28% | 0.23% |
| Mar 2026 | 53.9% | 31.6% | 9.6% | 4.3% | 0.31% | 0.21% |
| Apr 2026 | 57.4% | 30.1% | 8.8% | 3.2% | 0.28% | 0.19% |
| May 2026 | 59.4% | 30% | 6.1% | 4.1% | 0.29% | 0.16% |
| Jun 2026 | 55.7% | 32.7% | 6.7% | 4.5% | 0.26% | 0.17% |
| Jul 2026 | 52.5% | 36.6% | 6.3% | 4.2% | 0.25% | 0.2% |
| Aug 2026 | 48.3% | 40.1% | 6.7% | 4.5% | 0.32% | 0.17% |
| Sep 2026 | 48.9% | 39.3% | 6.8% | 4.5% | 0.27% | 0.18% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 48.9% | 58.6K | 0% | +0.6 points | |
| 2, held 2nd | 39.3% | 47.1K | -3.1% | -0.7 points | |
| 3, held 3rd | 6.8% | 8.1K | 0% | +0.1 points | |
| 4, held 4th | 4.5% | 5.4K | 0% | +0.1 points | |
| 5, held 5th | 0.27% | 320 | -17.9% | -0.1 points | |
| 6, held 6th | 0.18% | 210 | 0% | 0 points |
48.9%
Held 1st. 58.6K estimated branded searches, 0% vs prior month. Share +0.6 points.
2.Ozlo
39.3%
Held 2nd. 47.1K estimated branded searches, -3.1% vs prior month. Share -0.7 points.
6.8%
Held 3rd. 8.1K estimated branded searches, 0% vs prior month. Share +0.1 points.
4.Musicozy
4.5%
Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share +0.1 points.
5.Perytong
0.27%
Held 5th. 320 estimated branded searches, -17.9% vs prior month. Share -0.1 points.
6.
Kokoon0.18%
Held 6th. 210 estimated branded searches, 0% vs prior month. Share 0 points.
Which brand is most popular in search among sleep earbud brands worldwide?
6 brands
In September 2026, Soundcore was the most searched among sleep earbud brands worldwide, with an estimated 58.6K branded searches, 48.9% of all searches for the six we track. Ozlo is in 2nd place, 9.6 percentage points behind at 39.3%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Soundcore | 53.4% → 48.9% | 59.8%Feb 2026 | 48%Dec 2025 | 1st |
| Ozlo | 33.8% → 39.3% | 40.1%Aug 2026 | 28.7%Feb 2026 | 2nd |
| SleepPhones | 8.4% → 6.8% | 12.1%Dec 2025 | 6.1%May 2026 | 3rd |
| Musicozy | 3.7% → 4.5% | 6.6%Dec 2025 | 3.2%Apr 2026 | 4th |
| Perytong | 0.27% | 0.59%Dec 2025 | 0.25%Jul 2026 | 6th → 5th |
| Kokoon | 0.33% → 0.18% | 0.33%Oct 2025 | 0.16%May 2026 | 5th → 6th |
Each finding as a sentence
- Across the 12 months ending September 2026, Soundcore’s share of searches among sleep earbud brands worldwide decreased from 53.4% to 48.9%.
- Across the 12 months ending September 2026, Ozlo’s share of searches among sleep earbud brands worldwide increased from 33.8% to 39.3%.
- Across the 12 months ending September 2026, SleepPhones’ share of searches among sleep earbud brands worldwide decreased from 8.4% to 6.8%.
- Across the 12 months ending September 2026, Musicozy’s share of searches among sleep earbud brands worldwide increased from 3.7% to 4.5%.
- Across the 12 months ending September 2026, Soundcore’s share of searches among sleep earbud brands worldwide peaked at 59.8% in February 2026 and was lowest at 48% in December 2025.
- Across the 12 months ending September 2026, Ozlo’s share of searches among sleep earbud brands worldwide peaked at 40.1% in August 2026 and was lowest at 28.7% in February 2026.
- Across the 12 months ending September 2026, SleepPhones’ share of searches among sleep earbud brands worldwide peaked at 12.1% in December 2025 and was lowest at 6.1% in May 2026.
- Across the 12 months ending September 2026, Musicozy’s share of searches among sleep earbud brands worldwide peaked at 6.6% in December 2025 and was lowest at 3.2% in April 2026.
- Across the 12 months ending September 2026, Perytong rose from 6th to 5th among sleep earbud brands worldwide.
- Across the 12 months ending September 2026, Kokoon fell from 5th to 6th among sleep earbud brands worldwide.
How did search popularity change for sleep earbud brands worldwide in September 2026?
5 changes
In September 2026, Soundcore gained share of searches among sleep earbud brands worldwide, from 48.3% to 48.9%.
In September 2026, Ozlo lost share of searches among sleep earbud brands worldwide, from 40.1% to 39.3%.
Estimated monthly branded searches for Musicozy worldwide rose 22.7% over 12 measured months, from 4.4K to 5.4K in September 2026.
Estimated monthly branded searches for Kokoon worldwide fell 46.2% over 12 measured months, from 390 to 210 in September 2026.
Estimated monthly branded searches for SleepPhones worldwide fell 18.2% over 12 measured months, from 9.9K to 8.1K in September 2026.
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