Brandwave

Better Stack vs Instatus:Which is more popular?

In September 2026, Better Stack had more branded searches than Instatus among service status page platforms worldwide. Better Stack had about 14,800 branded searches, while Instatus had 3,630. Better Stack made up 20.2% of all service status page platform searches we track, and Instatus accounted for 5%. When we asked ChatGPT and Google AI Overviews about service status page platforms, both Better Stack and Instatus appeared in all five answers. Better Stack was mentioned before Instatus in three out of five answers.

Among service status page platforms worldwide in September 2026

Who do people search for more?

Better Stack, about 4 searches for every 1 for Instatus

Better Stack 14.8K searchesInstatus 3.6K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Better Stack in 5 of 5Instatus in 5 of 5

Who does AI recommend more?

Better Stack, named ahead of Instatus in 3 of 5 answers

Better Stack first in 3Instatus first in 2

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Top service status page platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Better Stack and Instatus showed up in all five answers. Better Stack was listed before Instatus in three of them.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Atlassian Statuspage1st
  2. Instatus2nd
  3. Better Stack3rd
  4. OpenStatus4th
  5. Statuspal5th
  6. Status.io6th
  7. StatusHub–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Atlassian Statuspage5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Better Stack5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Instatus5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • OpenStatus3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Status.io1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Statuspal1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • StatusHub0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about service status page platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Better Stack or Instatus more popular in search?

This chart shows how often people search Google for Better Stack and Instatus by name. Each line represents a brand's share of searches for all seven service status page platforms we track, month by month, from English-language searches worldwide.

Better Stack and Instatus among service status page platforms worldwide, by month

Share of searches by month for Better Stack, Instatus. The figures are in the table below the chart.

View monthly share of searches table
MonthAtlassian StatuspageBetter StackInstatusOpenStatusStatusHubStatus.ioStatuspal
Oct 202586%7.4%3.4%1.5%0.54%0.8%0.46%
Nov 202584.5%8.2%3.7%1.6%0.6%0.89%0.49%
Dec 202585.5%8.5%2.5%1.7%0.62%0.75%0.42%
Jan 202683.1%9.8%3.6%1.6%0.59%0.71%0.6%
Feb 202681.3%11.5%3.4%1.9%0.68%0.83%0.46%
Mar 202678.1%13.1%4%2.6%0.64%0.95%0.53%
Apr 202677.8%13.5%4.1%2.7%0.66%0.8%0.55%
May 202673.3%17.9%4.4%2.3%0.71%0.87%0.5%
Jun 202674.9%15.4%4.7%3.1%0.75%0.75%0.51%
Jul 202671.9%17.3%4.3%4.2%0.85%0.85%0.57%
Aug 202668.4%20.2%5%4%0.98%0.98%0.54%
Sep 202668.5%20.2%5%4%1.2%0.8%0.45%

How has the Better Stack and Instatus comparison changed over the last 12 months?

3 findings

How did search popularity change for service status page platforms worldwide in September 2026?

1 change
  1. Better Stack’s share of searches among service status page platforms worldwide has gained ground for 3 months in a row, from 15.4% to 20.2% in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Better Stack’s and Instatus’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Better Stack

1 branded search term

  • better stack

Instatus

3 branded search terms

  • instatus
  • instatus app
  • instatus status page

How the Brand Demand Index is measured

Other head-to-heads among service status page platforms

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