Brandwave

Firecrawl vs SerpApi:Which is more popular?

In September 2026, Firecrawl had more branded searches than SerpApi among search API platforms worldwide. Firecrawl had about 135,000 branded searches, while SerpApi had 74,000. Firecrawl made up 26.2% of all search API platform searches we track, and SerpApi accounted for 14.4%. When we asked ChatGPT and Google AI Overviews about search API platforms, SerpApi appeared in four of the five answers and Firecrawl in three. SerpApi was mentioned before Firecrawl in three out of four answers that named either.

Among search API platforms worldwide in September 2026

Who do people search for more?

Firecrawl, about 82% more searches than SerpApi

Firecrawl 135K searchesSerpApi 74K searches

Who does AI mention more?

SerpApi, mentioned in 4 of 5 answers, Firecrawl in 3

SerpApi in 4 of 5Firecrawl in 3 of 5

Who does AI recommend more?

SerpApi, named ahead of Firecrawl in 3 of 4 answers

SerpApi first in 3Firecrawl first in 1

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Top search API platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, SerpApi was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Firecrawl was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. SerpApi was listed before Firecrawl in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Tavily1st
  2. SerpApi1st
  3. Exa3rd
  4. Serper4th
  5. Brave Search API5th
  6. Firecrawl6th
  7. Algolia7th
  8. Typesense8th
  9. Meilisearch9th
  10. Elastic10th
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • SerpApi4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Firecrawl3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Tavily3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Brave Search API3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Exa3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Serper3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Algolia1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Meilisearch1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Typesense1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Elastic1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

+1 more

See every answer about search API platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Firecrawl or SerpApi more popular in search?

This chart shows how often people search Google for Firecrawl and SerpApi by name. Each line represents a brand's share of searches for all 11 search API platforms we track, month by month, from English-language searches worldwide.

Firecrawl and SerpApi among search API platforms worldwide, by month

Share of searches by month for Firecrawl, SerpApi. The figures are in the table below the chart.

View monthly share of searches table
MonthFirecrawlTavilySerpApiOpenSearchAlgoliaBrave Search APIExaMeilisearchSerperTypesenseElastic
Oct 202518.6%12.4%18.6%15.2%13.5%2.5%3.2%6.8%1.8%3.7%3.7%
Nov 202516.2%13.2%19.8%16.2%14.2%2.6%2.8%5.9%2%3.2%3.9%
Dec 202518.8%12.6%23%12.6%11.2%2.1%6.4%5.6%1.6%3.1%3.1%
Jan 202621.9%14.7%18%12%10.6%6.6%5.3%4.4%1.6%2.4%2.6%
Feb 202618.8%18.8%15.4%10.3%7.5%15.4%3.8%3.8%1.7%2.1%2.3%
Mar 202622.9%22.9%12.6%8.4%7.4%12.6%3.4%3.8%2%2.1%2%
Apr 202630%20.2%13.5%9%7.9%6%3.9%3.3%1.9%2.2%2%
May 202627.9%22.8%12.5%10.2%7.3%5.6%4.2%3.8%1.9%2%1.8%
Jun 202628.2%23.1%12.6%10.3%7.4%4.6%4.2%3.8%2%2.1%1.7%
Jul 202625.9%21.1%14.2%11.6%8.3%5.2%3.9%3.5%2.4%2.3%1.7%
Aug 202631.8%21.2%11.7%9.5%8.3%4.3%4.1%3.5%2%1.9%1.7%
Sep 202626.2%21.4%14.4%11.8%8.3%4.3%4.2%3.5%2.4%1.9%1.6%

How has the Firecrawl and SerpApi comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: Firecrawl took it in January 2026.
  • Across the 12 months ending September 2026, Firecrawl’s share of searches among search API platforms worldwide moved from 18.6% to 26.2%, and its estimated monthly branded searches moved from 74K to 135K.
  • Across the 12 months ending September 2026, SerpApi’s share of searches among search API platforms worldwide moved from 18.6% to 14.4%, and its estimated monthly branded searches held steady at 74K.

How did search popularity change for search API platforms worldwide in September 2026?

2 changes
  1. In September 2026, SerpApi gained share of searches among search API platforms worldwide, from 11.7% to 14.4%.

  2. In September 2026, Firecrawl lost share of searches among search API platforms worldwide, from 31.8% to 26.2%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Firecrawl’s and SerpApi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Firecrawl

1 branded search term

  • firecrawl

SerpApi

1 branded search term

  • serpapi

How the Brand Demand Index is measured

Other head-to-heads among search API platforms

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