Brandwave

Loom vs OBS Studio:Which is searched more?

In September 2026, OBS Studio had more branded searches than Loom among screen recording software worldwide. OBS Studio was estimated to have 4.8M branded searches compared to Loom’s 122K, and held an 89.9% Share of Search versus Loom’s 2.3%. These are worldwide searches for English-language branded terms.

Share of Search among screen recording software worldwide in September 2026Which is more popular in search, Loom or OBS Studio?
Loom2.3%122K searches
vs
OBS Studio89.9%4.8M searches

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Which is more popular in search, Loom or OBS Studio?

Compare the screen recording software teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Loom and OBS Studio among screen recording software worldwide, by month

Share of Search by month for OBS Studio, Loom. The figures are in the table below the chart.

View monthly share of search table
MonthOBS StudioZightScreenPalLoomCamtasiaSnagitTella
Oct 202591.1%0.76%2.4%1.9%2.1%1.7%0.05%
Nov 202591.9%0.59%2.2%1.7%1.9%1.6%0.07%
Dec 202592.4%0.59%2.1%2%1.6%1.3%0.04%
Jan 202692.5%0.7%2%1.9%1.5%1.3%0.05%
Feb 202690.7%1.5%1.9%2.4%1.7%1.7%0.06%
Mar 202687.6%3%2.4%3.3%2%1.6%0.08%
Apr 202689.1%2.8%2.3%3%1.5%1.2%0.11%
May 202688.9%3.1%2%2.9%1.6%1.3%0.11%
Jun 202691.8%2.2%1.2%2.5%1.1%1.1%0.05%
Jul 202689.8%2.8%1.5%3.2%1.5%1.2%0.07%
Aug 202689.9%2.8%1.9%2.6%1.5%1.2%0.07%
Sep 202689.9%2.6%2.4%2.3%1.4%1.4%0.05%

How has the Loom and OBS Studio comparison changed over the last 12 months?

  • OBS Studio was ahead of Loom in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Loom’s estimated Share of Search among screen recording software worldwide moved from 1.9% to 2.3%, and its estimated monthly branded searches moved from 101K to 122K.
  • Across the 12 months ending September 2026, OBS Studio’s estimated Share of Search among screen recording software worldwide moved from 91.1% to 89.9%, and its estimated monthly branded searches held steady at 4.8M.

How did search popularity change for screen recording software worldwide in September 2026?

  1. In September 2026, ScreenPal overtook Loom to rank 3rd among screen recording software worldwide, with 2.4% estimated Share of Search.

  2. Estimated monthly branded searches for Loom worldwide rose 20.8% over 12 measured months, from 101K to 122K in September 2026.

Other head-to-heads among screen recording software

How each brand is measured

Brandwave collects information about searches that people make online using Loom’s and OBS Studio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Loom

2 branded search terms

  • loom screen recorder
  • loom video

OBS Studio

4 branded search terms

  • obs
  • obs screen recording
  • obs studio
  • obsstudio

How the Brand Demand Index is measured

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