Adidas Running vs Strava:Which is more popular?
In September 2026, Strava had more branded searches than Adidas Running among running apps worldwide. Strava had about 2.2 million branded searches, while Adidas Running had 301,000. Strava made up 56.6% of all running app searches we track, and Adidas Running accounted for 7.6%. When we asked ChatGPT and Google AI Overviews about running apps, Strava appeared in all five answers and Adidas Running in one. Strava was mentioned before Adidas Running in every answer.
Who do people search for more?
Strava, about 7 searches for every 1 for Adidas Running
Who does AI mention more?
Strava, mentioned in every answer we collected
Who does AI recommend more?
Strava, named ahead of Adidas Running in every answer
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Top running apps in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Strava appeared in all five answers. Adidas Running was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Strava was listed before Adidas Running in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Nike Run Club1st- Strava2nd
- Runna3rd
- Garmin Connect4th
Runkeeper5th
Adidas Running6th
MapMyRun–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Strava5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Nike Run Club5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Runna4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Garmin Connect3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Runkeeper2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Adidas Running1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- MapMyRun0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about running apps
5 answers
Asked ChatGPT
“Which running app should I use?”
Asked ChatGPT
“What are the best running apps?”
Asked ChatGPT
“What's the best running app for training tracking?”
Searched Google, AI Overview
“running apps”
Searched Google, AI Overview
“running app for intervals”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Adidas Running or Strava more popular in search?
This chart shows how often people search Google for Adidas Running and Strava by name. Each line represents a brand's share of searches for all seven running apps we track, month by month, from English-language searches worldwide.
Share of searches by month for Strava, Adidas Running. The figures are in the table below the chart.
View monthly share of searches table
| Month | Strava | Garmin Connect | Adidas Running | Nike Run Club | Runna | MapMyRun | Runkeeper |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 61.1% | 27.5% | 4.5% | 1.4% | 3% | 1.7% | 0.9% |
| Nov 2025 | 61.7% | 27.7% | 4.6% | 1.1% | 2.5% | 1.7% | 0.75% |
| Dec 2025 | 65.9% | 24.2% | 4% | 0.98% | 2.7% | 1.5% | 0.8% |
| Jan 2026 | 57.8% | 31.6% | 4.3% | 1% | 2.9% | 1.6% | 0.86% |
| Feb 2026 | 62.8% | 28.2% | 3.8% | 0.76% | 2.1% | 1.7% | 0.62% |
| Mar 2026 | 62.9% | 28.1% | 3.8% | 0.76% | 2.1% | 1.7% | 0.62% |
| Apr 2026 | 58.5% | 31.8% | 4.3% | 0.86% | 2.4% | 1.6% | 0.58% |
| May 2026 | 58.6% | 31.9% | 4.3% | 0.71% | 2.4% | 1.6% | 0.58% |
| Jun 2026 | 63.3% | 28.3% | 3.8% | 0.94% | 1.7% | 1.4% | 0.51% |
| Jul 2026 | 58.7% | 32.1% | 4.3% | 0.87% | 1.9% | 1.6% | 0.47% |
| Aug 2026 | 58.9% | 32.1% | 4.3% | 1.1% | 1.6% | 1.6% | 0.48% |
| Sep 2026 | 56.6% | 30.8% | 7.6% | 1.9% | 1.5% | 1.3% | 0.37% |
How has the Adidas Running and Strava comparison changed over the last 12 months?
3 findings
- Strava was ahead of Adidas Running in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Adidas Running’s share of searches among running apps worldwide moved from 4.5% to 7.6%, and its estimated monthly branded searches moved from 135K to 301K.
- Across the 12 months ending September 2026, Strava’s share of searches among running apps worldwide moved from 61.1% to 56.6%, and its estimated monthly branded searches moved from 1.8M to 2.2M.
How did search popularity change for running apps worldwide in September 2026?
2 changes
In September 2026, Adidas Running gained share of searches among running apps worldwide, from 4.3% to 7.6%.
In September 2026, Strava lost share of searches among running apps worldwide, from 58.9% to 56.6%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Adidas Running’s and Strava’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Adidas Running
1 branded search term
- adidas running
Strava
1 branded search term
- strava
Other head-to-heads among running apps
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