Brandwave

Running apps:Which brands are most popular in search?

In August 2026, Strava was the most searched among running apps worldwide, with an estimated 2.2M branded searches and 88.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Strava88.7%
  2. Adidas Running6.5%
  3. MapMyRun2.4%
  4. Nike Run Club1.6%
  5. Runkeeper0.72%

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Share of SearchLeaderboard

Compare the apps runners track their training in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among running apps worldwide, by month

Share of Search by month for Strava, Adidas Running, MapMyRun. The figures are in the table below the chart.

View monthly share of search table
MonthStravaAdidas RunningMapMyRunNike Run ClubRunkeeper
Oct 202589.9%5.4%2%1.6%1.1%
Nov 202588.4%6.5%2.4%1.6%1.1%
Dec 202590.2%5.4%2%1.3%1.1%
Jan 202690.2%5.4%2%1.3%1.1%
Feb 202690.2%5.4%2.4%1.1%0.89%
Mar 202690.1%5.4%2.4%1.1%0.89%
Apr 202688.9%6.5%2.4%1.3%0.88%
May 202689.1%6.6%2.4%1.1%0.88%
Jun 202690.5%5.5%2%1.3%0.73%
Jul 202689%6.6%2.4%1.3%0.72%
Aug 202688.7%6.5%2.4%1.6%0.72%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Strava

    88.7%

    Held 1st. 2.2M estimated branded searches, +22.4% vs prior month. Share -0.2 points.

  2. Held 2nd. 165K estimated branded searches, +22.2% vs prior month. Share 0 points.

  3. 3.MapMyRun

    2.4%

    Held 3rd. 60.5K estimated branded searches, +22.2% vs prior month. Share 0 points.

  4. Held 4th. 40.5K estimated branded searches, +49.4% vs prior month. Share +0.3 points.

  5. 5.Runkeeper

    0.72%

    Held 5th. 18.1K estimated branded searches, +22.3% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among running apps worldwide?

In August 2026, Strava was the most searched among running apps worldwide, with an estimated 2.2M branded searches and 88.7% estimated Share of Search within this set. Adidas Running is in 2nd place, 82.2 percentage points behind at 6.5% Share of Search.

Global running apps, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Strava89.9% → 88.7%90.5%Jun 202688.4%Nov 20251st
Adidas Running5.4% → 6.5%6.6%Jul 20265.4%Oct 20252nd
MapMyRun2% → 2.4%2.4%Feb 20262%Oct 20253rd
Nike Run Club1.6%1.6%Oct 20251.1%May 20264th
Runkeeper1.1% → 0.72%1.1%Dec 20250.72%Aug 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Strava’s estimated Share of Search among running apps worldwide decreased from 89.9% to 88.7%.
  • Across the 11 months ending August 2026, Adidas Running’s estimated Share of Search among running apps worldwide increased from 5.4% to 6.5%.
  • Across the 11 months ending August 2026, Strava’s estimated Share of Search among running apps worldwide peaked at 90.5% in June 2026 and was lowest at 88.4% in November 2025.
  • Across the 11 months ending August 2026, Adidas Running’s estimated Share of Search among running apps worldwide peaked at 6.6% in July 2026 and was lowest at 5.4% in October 2025.
  • Across the 11 months ending August 2026, MapMyRun, Nike Run Club and Runkeeper held steady: their estimated Share of Search among running apps worldwide each moved less than 0.5 percentage points.

How did search popularity change for running apps worldwide in August 2026?

  1. Estimated monthly branded searches for Adidas Running worldwide rose 22.2% over 11 measured months, from 135K to 165K in August 2026.

  2. Estimated monthly branded searches for MapMyRun worldwide rose 22.2% over 11 measured months, from 49.5K to 60.5K in August 2026.

  3. Estimated monthly branded searches for Runkeeper worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026.

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