GatherUp vs Yotpo:Which is more popular?
In September 2026, Yotpo had more branded searches than GatherUp among online review management platforms worldwide. Yotpo had about 18,100 branded searches, while GatherUp had 4,400. Yotpo made up 14.5% of all online review management platform searches we track, and GatherUp accounted for 3.5%. When we asked ChatGPT and Google AI Overviews about online review management platforms, GatherUp appeared in two of the five answers and Yotpo in none.
Who do people search for more?
Yotpo, about 4 searches for every 1 for GatherUp
Who does AI mention more?
GatherUp, mentioned in 2 of 5 answers, Yotpo in 0
Who does AI recommend more?
GatherUp, the only one of the two named
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Top online review management platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, GatherUp was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Yotpo did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Birdeye1st
Podium2nd
Reputation3rd
NiceJob4th
BrightLocal5th
GatherUp6th
Grade.us7th
Broadly8th
Yotpo–
ReviewTrackers–- +1 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Birdeye5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Podium5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
BrightLocal4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
NiceJob3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Reputation3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
GatherUp2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Grade.us2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Broadly1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Yotpo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ReviewTrackers0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about online review management platforms
5 answers
Asked ChatGPT
“Which online review management platform should I use?”
Asked ChatGPT
“What are the best online review management platforms?”
Asked ChatGPT
“What's the best online review management platform for local businesses?”
Searched Google, AI Overview
“reputation management software”
Searched Google, AI Overview
“online reputation software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is GatherUp or Yotpo more popular in search?
This chart shows how often people search Google for GatherUp and Yotpo by name. Each line represents a brand's share of searches for all 11 online review management platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Yotpo, GatherUp. The figures are in the table below the chart.
View monthly share of searches table
| Month | Birdeye | BrightLocal | Yotpo | GatherUp | NiceJob | ReviewTrackers | Reputation | Trustpilot | Grade.us | Broadly | Podium |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 48.1% | 21.5% | 21.5% | 2.3% | 2.3% | 2.3% | 0.79% | 0.47% | 0.57% | 0.06% | 0.06% |
| Nov 2025 | 50.7% | 22.7% | 18.6% | 2% | 2% | 2% | 0.84% | 0.49% | 0.49% | 0.08% | 0.03% |
| Dec 2025 | 45.6% | 24.9% | 20.4% | 2.2% | 2.7% | 2.2% | 0.81% | 0.54% | 0.54% | 0.06% | 0.02% |
| Jan 2026 | 50.2% | 22.5% | 18.4% | 2.4% | 2.4% | 2% | 0.83% | 0.49% | 0.6% | 0.06% | 0.03% |
| Feb 2026 | 50.1% | 22.4% | 18.4% | 2.4% | 2.4% | 2% | 1.1% | 0.6% | 0.49% | 0.06% | 0.06% |
| Mar 2026 | 66.6% | 16.3% | 11% | 2.2% | 1.4% | 1.2% | 0.64% | 0.36% | 0.29% | 0.02% | 0.02% |
| Apr 2026 | 45% | 24.7% | 20.2% | 2.2% | 3.3% | 2.2% | 1.2% | 0.54% | 0.66% | 0.06% | 0.03% |
| May 2026 | 50.5% | 22.6% | 18.5% | 2.4% | 2.4% | 1.6% | 0.83% | 0.6% | 0.49% | 0.06% | 0.03% |
| Jun 2026 | 47.4% | 21.3% | 21.3% | 3.4% | 2.8% | 1.8% | 0.96% | 0.56% | 0.46% | 0.07% | 0.02% |
| Jul 2026 | 47.4% | 21.2% | 21.2% | 3.4% | 2.8% | 1.8% | 0.96% | 0.69% | 0.37% | 0.07% | 0.03% |
| Aug 2026 | 49.5% | 22.2% | 18.1% | 3.6% | 2.4% | 1.9% | 1% | 0.72% | 0.39% | 0.07% | 0.03% |
| Sep 2026 | 59.2% | 17.8% | 14.5% | 3.5% | 1.9% | 1.5% | 0.7% | 0.47% | 0.38% | 0.06% | 0.03% |
How has the GatherUp and Yotpo comparison changed over the last 12 months?
3 findings
- Yotpo was ahead of GatherUp in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, GatherUp’s share of searches among online review management platforms worldwide moved from 2.3% to 3.5%, and its estimated monthly branded searches moved from 2.9K to 4.4K.
- Across the 12 months ending September 2026, Yotpo’s share of searches among online review management platforms worldwide moved from 21.5% to 14.5%, and its estimated monthly branded searches moved from 27.1K to 18.1K.
How did search popularity change for online review management platforms worldwide in September 2026?
2 changes

In September 2026, Yotpo lost share of searches among online review management platforms worldwide, from 18.1% to 14.5%.

Estimated monthly branded searches for GatherUp worldwide rose 51.7% over 12 measured months, from 2.9K to 4.4K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using GatherUp’s and Yotpo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among online review management platforms

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