Brandwave

Loxo vs Recruit CRM:Which is more popular?

In September 2026, Loxo and Recruit CRM were level in searches among recruiting CRM platforms worldwide, with an estimated 22.2K branded searches each, at 19.5% of the total each. When we asked ChatGPT and Google AI Overviews about recruiting CRM platforms, Recruit CRM appeared in four of the five answers and Loxo in three. Recruit CRM was mentioned before Loxo in every answer that named either.

Among recruiting CRM platforms worldwide in September 2026

Who do people search for more?

Loxo and Recruit CRM are searched for about as often as each other.

Loxo 22.2K searchesRecruit CRM 22.2K searches

Who does AI mention more?

Recruit CRM, mentioned in 4 of 5 answers, Loxo in 3

Recruit CRM in 4 of 5Loxo in 3 of 5

Who does AI recommend more?

Recruit CRM, named ahead of Loxo in 4 of 4 answers

Recruit CRM first in 4Loxo never first

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Top recruiting CRM platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Recruit CRM was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Loxo was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Recruit CRM was listed before Loxo in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Recruit CRM1st
  2. Bullhorn2nd
  3. Loxo3rd
  4. Avature4th
  5. Gem5th
  6. Recruiterflow6th
  7. Beamery7th
  8. Phenom8th
  9. Manatal9th
  10. Zoho Recruit10th
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Recruit CRM4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bullhorn4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Loxo3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Gem3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Zoho Recruit2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Manatal2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Avature2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Recruiterflow2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Beamery1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Phenom1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

+1 more

See every answer about recruiting CRM platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Loxo or Recruit CRM more popular in search?

This chart shows how often people search Google for Loxo and Recruit CRM by name. Each line represents a brand's share of searches for all 11 recruiting CRM platforms we track, month by month, from English-language searches worldwide.

Loxo and Recruit CRM among recruiting CRM platforms worldwide, by month

Share of searches by month for Loxo, Recruit CRM. The figures are in the table below the chart.

View monthly share of searches table
MonthZoho RecruitLoxoRecruit CRMManatalAvatureRecruiterflowBeameryBullhornPhenomGR8 PeopleGem
Oct 202532.9%14.7%18%14.7%9.9%3.6%4.4%0.81%0.53%0.39%0%
Nov 202531.1%17%17%13.9%11.4%3.4%4.2%0.83%0.63%0.45%<0.01%
Dec 202534.4%15.4%15.4%15.4%10.3%3.7%3.8%0.75%0.6%0.27%0.01%
Jan 202630.9%16.9%13.8%16.9%11.4%4.1%4.1%0.82%0.61%0.3%<0.01%
Feb 202631.8%21.3%11.6%14.2%11.7%4.2%3.5%0.84%0.62%0.31%<0.01%
Mar 202629.7%16.3%13.3%19.9%11%4%4%0.9%0.58%0.35%<0.01%
Apr 202631.5%17.2%14.1%17.2%9.5%4.2%4.2%0.95%0.62%0.37%<0.01%
May 202632%17.5%14.3%17.5%9.6%4.3%2.8%0.85%0.63%0.38%0.03%
Jun 202632%17.5%14.3%17.5%9.6%4.3%2.8%0.85%0.63%0.38%<0.01%
Jul 202625%16.8%30.6%13.7%7.5%2.7%2.2%0.54%0.49%0.3%<0.01%
Aug 202626.6%17.8%26.6%14.5%8%2.9%2.3%0.58%0.46%0.31%<0.01%
Sep 202629.1%19.5%19.5%15.9%8.7%3.2%2.6%0.77%0.59%0.23%<0.01%

How has the Loxo and Recruit CRM comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Loxo took it in January 2026, Recruit CRM took it in July 2026.
  • Across the 12 months ending September 2026, Loxo’s share of searches among recruiting CRM platforms worldwide moved from 14.7% to 19.5%, and its estimated monthly branded searches moved from 18.1K to 22.2K.
  • Across the 12 months ending September 2026, Recruit CRM’s share of searches among recruiting CRM platforms worldwide moved from 18% to 19.5%, and its estimated monthly branded searches held steady at 22.2K.

How did search popularity change for recruiting CRM platforms worldwide in September 2026?

3 changes

  1. In September 2026, Zoho Recruit overtook Recruit CRM to become the leader among recruiting CRM platforms worldwide, with 29.1% of the searches.

  2. In September 2026, Loxo overtook Recruit CRM to rank 2nd among recruiting CRM platforms worldwide, with 19.5% of the searches.

  3. In September 2026, Recruit CRM lost share of searches among recruiting CRM platforms worldwide, from 26.6% to 19.5%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Loxo’s and Recruit CRM’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Loxo

1 branded search term

  • loxo

Recruit CRM

1 branded search term

  • recruit crm

How the Brand Demand Index is measured

Other head-to-heads among recruiting CRM platforms

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