Brandwave

Doosan vs Hyster:Which is searched more?

In September 2026, Hyster had more branded searches than Doosan among reach truck brands worldwide. Hyster was estimated to have 260 branded searches compared to Doosan’s 20, and held a 1.5% Share of Search versus Doosan’s 0.11%. These are worldwide searches for English-language branded terms.

Share of Search among reach truck brands worldwide in September 2026Which is more popular in search, Doosan or Hyster?
Doosan0.11%20 searches
vs
Hyster1.5%260 searches

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Which is more popular in search, Doosan or Hyster?

Compare the reach truck brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Doosan and Hyster among reach truck brands worldwide, by month

Share of Search by month for Hyster, Doosan. The figures are in the table below the chart.

View monthly share of search table
MonthCrownClarkHysterDoosan
Oct 202563.6%34.8%1.4%0.17%
Nov 202567.7%30.2%1.8%0.22%
Dec 202568%30.3%1.5%0.22%
Jan 202663.6%34.8%1.4%0.17%
Feb 202663.5%34.6%1.7%0.21%
Mar 202668.2%30.4%1.2%0.23%
Apr 202668.4%30.5%0.97%0.14%
May 202668%30.4%1.5%0.17%
Jun 202672.2%26.3%1.3%0.2%
Jul 202668%30.3%1.5%0.22%
Aug 202668%30.3%1.5%0.22%
Sep 202668.1%30.4%1.5%0.11%

How has the Doosan and Hyster comparison changed over the last 12 months?

  • Hyster was ahead of Doosan in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Doosan’s estimated Share of Search among reach truck brands worldwide moved from 0.17% to 0.11%, and its estimated monthly branded searches moved from 40 to 20.
  • Across the 12 months ending September 2026, Hyster’s estimated Share of Search among reach truck brands worldwide moved from 1.4% to 1.5%, and its estimated monthly branded searches moved from 320 to 260.

How did search popularity change for reach truck brands worldwide in September 2026?

  1. Estimated monthly branded searches for Doosan worldwide fell 50% over 12 measured months, from 40 to 20 in September 2026.

  2. Estimated monthly branded searches for Hyster worldwide fell 18.8% over 12 measured months, from 320 to 260 in September 2026.

Other head-to-heads among reach truck brands

How each brand is measured

Brandwave collects information about searches that people make online using Doosan’s and Hyster’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Doosan

1 branded search term

  • doosan reach truck

Hyster

1 branded search term

  • hyster 155

How the Brand Demand Index is measured

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Put your own brand in this comparison

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