Brandwave

Protein shakers:Which brands are most popular in search?

In August 2026, BlenderBottle was the most searched among protein shakers worldwide, with an estimated 74K branded searches and 67% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. BlenderBottle67%
  2. Hydra Cup20.1%
  3. SmartShake9%
  4. Promixx1.7%
  5. Voltrx1.7%
  6. ShakeSphere0.43%

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Share of SearchLeaderboard

Compare the protein shakers shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among protein shakers worldwide, by month

Share of Search by month for BlenderBottle, Hydra Cup, SmartShake. The figures are in the table below the chart.

View monthly share of search table
MonthBlenderBottleHydra CupSmartShakePromixxVoltrxShakeSphere
Oct 202586.5%1%9.5%1.2%1%0.84%
Nov 202586.5%0.84%9.5%1.2%1.2%0.84%
Dec 202583.5%0.99%11.2%1.5%2.1%0.67%
Jan 202680.7%0.96%13.2%1.7%2.6%0.79%
Feb 202680.2%4.8%10.7%1.4%2.1%0.78%
Mar 202681.7%2.7%10.9%1.8%2.1%0.8%
Apr 202676.8%5.6%10.3%4.6%2%0.75%
May 202674.7%10%8.2%4.4%1.9%0.73%
Jun 202678.4%5.7%8.6%4.7%2%0.63%
Jul 202679.2%5.8%8.7%3.9%2%0.42%
Aug 202667%20.1%9%1.7%1.7%0.43%
Sep 2026——————

This month’s ranking, August 2026

  1. Held 1st. 74K estimated branded searches, 0% vs prior month. Share -12.2 points.

  2. 2.Hydra Cup

    20.1%

    Moved from 3rd to 2nd. 22.2K estimated branded searches, +311.1% vs prior month. Share +14.3 points.

  3. Moved from 2nd to 3rd. 9.9K estimated branded searches, +22.2% vs prior month. Share +0.3 points.

  4. 4.Promixx

    1.7%

    Held 4th. 1.9K estimated branded searches, -47.2% vs prior month. Share -2.1 points.

  5. 5.Voltrx

    1.7%

    Held 5th. 1.9K estimated branded searches, 0% vs prior month. Share -0.3 points.

  6. Held 6th. 480 estimated branded searches, +23.1% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among protein shakers worldwide?

In August 2026, BlenderBottle was the most searched among protein shakers worldwide, with an estimated 74K branded searches and 67% estimated Share of Search within this set. Hydra Cup is in 2nd place, 46.9 percentage points behind at 20.1% Share of Search.

Global protein shakers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
BlenderBottle86.5% → 67%86.5%Nov 202567%Aug 20261st
Hydra Cup1% → 20.1%20.1%Aug 20260.84%Nov 20254th → 2nd
SmartShake9.5% → 9%13.2%Jan 20268.2%May 20262nd → 3rd
Promixx1.2% → 1.7%4.7%Jun 20261.2%Oct 20253rd → 4th
Voltrx1% → 1.7%2.6%Jan 20261%Oct 20255th
ShakeSphere0.84% → 0.43%0.84%Nov 20250.42%Jul 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, BlenderBottle’s estimated Share of Search among protein shakers worldwide decreased from 86.5% to 67%.
  • Across the 11 months ending August 2026, Hydra Cup’s estimated Share of Search among protein shakers worldwide increased from 1% to 20.1%.
  • Across the 11 months ending August 2026, Promixx’s estimated Share of Search among protein shakers worldwide increased from 1.2% to 1.7%.
  • Across the 11 months ending August 2026, Voltrx’s estimated Share of Search among protein shakers worldwide increased from 1% to 1.7%.
  • Across the 11 months ending August 2026, BlenderBottle’s estimated Share of Search among protein shakers worldwide peaked at 86.5% in November 2025 and was lowest at 67% in August 2026.
  • Across the 11 months ending August 2026, Hydra Cup’s estimated Share of Search among protein shakers worldwide peaked at 20.1% in August 2026 and was lowest at 0.84% in November 2025.
  • Across the 11 months ending August 2026, SmartShake’s estimated Share of Search among protein shakers worldwide peaked at 13.2% in January 2026 and was lowest at 8.2% in May 2026.
  • Across the 11 months ending August 2026, Promixx’s estimated Share of Search among protein shakers worldwide peaked at 4.7% in June 2026 and was lowest at 1.2% in October 2025.
  • Across the 11 months ending August 2026, Voltrx’s estimated Share of Search among protein shakers worldwide peaked at 2.6% in January 2026 and was lowest at 1% in October 2025.
  • Across the 11 months ending August 2026, Hydra Cup rose from 4th to 2nd among protein shakers worldwide.
  • Across the 11 months ending August 2026, SmartShake fell from 2nd to 3rd among protein shakers worldwide.
  • Across the 11 months ending August 2026, Promixx fell from 3rd to 4th among protein shakers worldwide.
  • Across the 11 months ending August 2026, ShakeSphere held steady: its estimated Share of Search among protein shakers worldwide moved less than 0.5 percentage points.

How did search popularity change for protein shakers worldwide in August 2026?

  1. In August 2026, Hydra Cup overtook SmartShake to rank 2nd among protein shakers worldwide, at 20.1%.

  2. In August 2026, BlenderBottle lost estimated Share of Search among protein shakers worldwide, from 79.2% to 67%.

  3. In August 2026, Promixx lost estimated Share of Search among protein shakers worldwide, from 3.9% to 1.7%.

  4. SmartShake’s estimated Share of Search among protein shakers worldwide has gained ground for 3 months in a row, from 8.2% to 9% in August 2026.

  5. Estimated monthly branded searches for Voltrx worldwide rose 115.9% over 11 measured months, from 880 to 1.9K in August 2026.

  6. Estimated monthly branded searches for ShakeSphere worldwide fell 33.3% over 11 measured months, from 720 to 480 in August 2026.

How the Brand Demand Index is measured

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