Brandwave

ECHO vs Stihl:Which is searched more?

In September 2026, Stihl had more branded searches than ECHO among post hole digger brands worldwide. Stihl was estimated to have 1.1M branded searches compared to ECHO’s 14.8K, and held a 54.2% Share of Search versus ECHO’s 0.75%. These are worldwide searches for English-language branded terms.

Share of Search among post hole digger brands worldwide in September 2026Which is more popular in search, ECHO or Stihl?
ECHO0.75%14.8K searches
vs
Stihl54.2%1.1M searches

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Which is more popular in search, ECHO or Stihl?

Compare the post hole digger brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

ECHO and Stihl among post hole digger brands worldwide, by month

Share of Search by month for Stihl, ECHO. The figures are in the table below the chart.

View monthly share of search table
MonthStihlMakitaECHO
Oct 202545.9%53.5%0.62%
Nov 202546.6%52.6%0.74%
Dec 202550.1%49.5%0.46%
Jan 202654.6%45%0.42%
Feb 202653.7%45.9%0.43%
Mar 202654.1%45.4%0.52%
Apr 202659.4%40%0.68%
May 202658.1%41.3%0.57%
Jun 202658.1%41.3%0.57%
Jul 202658.2%41.2%0.69%
Aug 202654.1%45.2%0.62%
Sep 202654.2%45%0.75%

How has the ECHO and Stihl comparison changed over the last 12 months?

  • Stihl was ahead of ECHO in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, ECHO’s estimated Share of Search among post hole digger brands worldwide moved from 0.62% to 0.75%, and its estimated monthly branded searches held steady at 14.8K.
  • Across the 12 months ending September 2026, Stihl’s estimated Share of Search among post hole digger brands worldwide moved from 45.9% to 54.2%, and its estimated monthly branded searches held steady at 1.1M.

How did search popularity change for post hole digger brands worldwide in September 2026?

Neither ECHO nor Stihl moved beyond provider rounding among post hole digger brands in September 2026.

Other head-to-heads among post hole digger brands

How each brand is measured

Brandwave collects information about searches that people make online using ECHO’s and Stihl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ECHO

1 branded search term

  • echo blower

Stihl

3 branded search terms

  • stihl
  • stihl chainsaw
  • stihl leaf blowers

How the Brand Demand Index is measured

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