Clover vs Square:Which is more popular by branded search?
In August 2026, Square had more branded searches than Clover among point of sale systems worldwide. Square was estimated to have 151K branded searches compared to Clover’s 55.2K, and held a 48.4% Share of Search versus Clover’s 17.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Clover or Square?
Compare the systems shops take payments through. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Square, Clover. The figures are in the table below the chart.
View monthly share of search table
| Month | Square | Clover | Toast | Lightspeed | Shopify POS |
|---|---|---|---|---|---|
| Oct 2025 | 37.6% | 19.2% | 17.9% | 16.3% | 9% |
| Nov 2025 | 39% | 18.5% | 16.5% | 16.1% | 9.9% |
| Dec 2025 | 39% | 18.5% | 18.6% | 14.9% | 9% |
| Jan 2026 | 40.4% | 18.6% | 17.8% | 14.3% | 9% |
| Feb 2026 | 43% | 17.9% | 16.7% | 13.7% | 8.8% |
| Mar 2026 | 45.8% | 17.4% | 15.1% | 14.3% | 7.5% |
| Apr 2026 | 48.3% | 16% | 15% | 13.1% | 7.6% |
| May 2026 | 52.7% | 14.7% | 13.9% | 11.8% | 6.9% |
| Jun 2026 | 55.1% | 15.9% | 11.8% | 10.2% | 7% |
| Jul 2026 | 51.7% | 16.6% | 13.3% | 10.7% | 7.7% |
| Aug 2026 | 48.4% | 17.7% | 14.8% | 13.3% | 5.8% |
| Sep 2026 | — | — | — | — | — |
How has the Clover and Square comparison changed over the last 12 months?
3 findings
- Square was ahead of Clover in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Clover’s estimated Share of Search among point of sale systems worldwide moved from 19.2% to 17.7%, and its estimated monthly branded searches moved from 58.2K to 55.2K.
- Across the 11 months ending August 2026, Square’s estimated Share of Search among point of sale systems worldwide moved from 37.6% to 48.4%, and its estimated monthly branded searches moved from 114K to 151K.
How did search popularity change for point of sale systems worldwide in August 2026?
2 changes
In August 2026, Clover gained estimated Share of Search among point of sale systems worldwide, from 16.6% to 17.7%.
In August 2026, Square lost estimated Share of Search among point of sale systems worldwide, from 51.7% to 48.4%.
How each brand is measured
Brandwave collects information about searches that people make online using Clover’s and Square’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Clover
96 branded search terms
- clover device cost
- clover devices
- clover flex cost
- clover flex handheld
- clover flex machine
- clover flex mini
- clover flex point of sale system
- clover flex pos
- clover flex pos system
- clover flex pos systems
- clover flex pos terminal
- clover flex price
- clover flex screen
- clover flex terminal
- clover go pos
- clover go pos system
- clover machine
- clover machine price
- clover merchant services
- clover mini cost
- clover mini device
- clover mini point of sale
- clover mini pos
- clover mini pos system
- clover mini terminal
- clover mini with cash drawer
- clover payments online
- clover point of sale
- clover point of sale devices
- clover point of sale systems
- clover pos
- clover pos app
- clover pos cost
- clover pos credit card fees
- clover pos demo
- clover pos device
- clover pos devices
- clover pos duo
- clover pos fees
- clover pos flex
1–40 of 96
Square
148 branded search terms
- buy square pos
- cash drawer for square terminal
- cost of square pos
- download square pos app
- free square pos
- free square pos system
- handheld square terminal
- ipad for square pos
- ipad square pos
- mobile pos square
- new square pos
- pos square
- pos square app
- pos square register
- pos square stand
- pos square system
- pos square terminal
- printer for square pos
- restaurant square pos
- retail pos square
- square app pos
- square for restaurants pos
- square for retail plus
- square for retail plus pricing
- square for retail pos
- square kds app
- square kds pricing
- square point of sale
- square point of sale app
- square point of sale app download
- square point of sale app for android
- square point of sale card reader
- square point of sale cost
- square point of sale device
- square point of sale equipment
- square point of sale for android
- square point of sale for restaurants
- square point of sale ipad
- square point of sale machine
- square point of sale payment
1–40 of 148
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