Milwaukee vs MINI:Which is searched more?
In September 2026, Milwaukee had more branded searches than MINI among pipe Bender brands worldwide. Milwaukee was estimated to have 1.8M branded searches compared to MINI’s 1.2M, and held a 57.2% Share of Search versus MINI’s 38.2%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Milwaukee or MINI?
Compare the pipe bender brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Milwaukee, MINI. The figures are in the table below the chart.
View monthly share of search table
| Month | Milwaukee | MINI | Square | RIDGID | Irwin |
|---|---|---|---|---|---|
| Oct 2025 | 62.3% | 33.9% | 2.6% | 0.92% | 0.18% |
| Nov 2025 | 62.3% | 33.9% | 2.5% | 1.1% | 0.15% |
| Dec 2025 | 62.4% | 34% | 2.3% | 1.1% | 0.15% |
| Jan 2026 | 57.2% | 38.2% | 3.2% | 1.3% | 0.17% |
| Feb 2026 | 57.2% | 38.1% | 3.5% | 1% | 0.17% |
| Mar 2026 | 56.5% | 37.7% | 4.4% | 1.3% | 0.17% |
| Apr 2026 | 56.4% | 37.6% | 4.6% | 1.2% | 0.17% |
| May 2026 | 55.9% | 37.2% | 5.5% | 1.2% | 0.16% |
| Jun 2026 | 55.7% | 37.1% | 5.8% | 1.2% | 0.13% |
| Jul 2026 | 56.3% | 37.5% | 4.8% | 1.2% | 0.14% |
| Aug 2026 | 56.7% | 37.8% | 4.1% | 1.3% | 0.14% |
| Sep 2026 | 57.2% | 38.2% | 3.2% | 1.3% | 0.14% |
How has the Milwaukee and MINI comparison changed over the last 12 months?
3 findings
- Milwaukee was ahead of MINI in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Milwaukee’s estimated Share of Search among pipe Bender brands worldwide moved from 62.3% to 57.2%, and its estimated monthly branded searches moved from 2.2M to 1.8M.
- Across the 12 months ending September 2026, MINI’s estimated Share of Search among pipe Bender brands worldwide moved from 33.9% to 38.2%, and its estimated monthly branded searches held steady at 1.2M.
How did search popularity change for pipe Bender brands worldwide in September 2026?
2 changes
In September 2026, Milwaukee gained estimated Share of Search among pipe Bender brands worldwide, from 56.7% to 57.2%.
MINI’s estimated Share of Search among pipe Bender brands worldwide has gained ground for 3 months in a row, from 37.1% to 38.2% in September 2026.
Other head-to-heads among pipe Bender brands
How each brand is measured
Brandwave collects information about searches that people make online using Milwaukee’s and MINI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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